Senior Category Analyst - Non-Beverage

Congo Brands is at the epicenter of where consumer demand meets product development. Through brand partnerships with lead influencers, we are afforded an inside look at what consumers truly desire. E-commerce becomes the laboratory for consumer feedback and serves as a data pool for future retail endeavors.
Congo Brands is a health and wellness brand that sells supplements, fitness snacks, hydration drinks, energy drinks, and many more through ecommerce and retail partnerships. Congo Brands houses some of the World’s most noted brands including Alani Nu, Prime Hydration, Prime Energy, and 3D Energy only to include more within in the coming years. Congo Brands is on pace to become one of the World’s most noted consumer product brand companies, with revenue growth increasing exponentially year over year. Congo Brand’s goal is to be the go-to ‘Better for You Brand’ for everything from nutritional supplements, energy drinks, snacks and much more.
Responsibilities:

• Collaborate with cross-functional teams such as Marketing, Sales, Product Development, and Supply Chain to implement category strategies.
• Responsible for creation and distribution of monthly syndicated scorecard, highlighting key insights and trends.
• Stay updated with industry trends and consumer behavior to inform the strategic direction of the category.
• Present findings, insights, and strategic recommendations to senior management, using data visualization and presentation tools.
• Develop strong relationships with key stakeholders and strategic partners to drive category growth.
• Use data-driven insights to influence assortment decisions and shelf placement.
• Develop and manage strategic category plans to enhance profitability, optimize product performance, and increase market share for our non-beverage categories.
• Capability to write planograms leveraging JDA software and update product libraries.
• Analyze sales trends, market dynamics, and competitive landscape to identify opportunities and threats, and to drive business growth within our non-beverage categories.
• Design, manage, and implement pricing and promotional strategies to optimize product performance.

Requirements

• Proficient in other M365 tools such as PowerPoint, Word, SharePoint
• XLOOKUPs/Pivot Tables a must, PowerBI/Power Pivot & Query is a plus.
• Minimum 3 years' experience in Category Management, experience in sports nutrition or beverage an asset.
• Bachelor's degree in Business, Marketing, Finance, Economics, or equivalent work experience.
• Excellent communication and presentation skills, with the ability to effectively convey complex data and insights to non-technical audiences.
• Proven strong analytical, problem-solving, critical thinking skills and a desire to be a lifelong learner.
• Experience with Blue Yonder (JDA) and/or other major space planning tools, experience with updating product databases is ideal.
• Proficient understanding of retail consumer behavior and market dynamics.
• Hands-on experience with syndicated data platforms (SPINS, Nielsen, and IRI) is required.
• Strong project management and organization skills, with the ability to manage multiple tasks simultaneously and meet tight deadlines.
• Passion for the beverage industry/CPG and a drive to make a meaningful impact on our business.
• Advanced skills in Excel, and other data/visualization tools.
• Power Automate experience a plus.

Bonus points for those with experience in 84.51 Stratum.
Benefits

• 6 weeks paid parental leave
• Free product
• AND MUCH MORE!
• Monthly cell phone stipend
• 3 weeks PTO + 8 paid holidays
• Health Benefits: Medical, Dental, Vision, Life Insurance, Disability, HSA / FSA / Dependent Care FSA
• Competitive Salary
• 401(k) plan with employer match