Senior Assistant Director, Admission Communications

About The Opportunity

The Admissions Communications Team is a hybrid marketing and communications team which blends traditional and digital marketing efforts with a focus on communication strategy. The team is made up of experts in skill areas such as: marketing, communications, analytics, and strategy. We are an agile and flexible team that aims to enable better storytelling by stronger reporting and strategic analysis of our marketing and communications efforts.

Reporting to the Director of Admissions Communications, the Senior Assistant Director is responsible for working across traditional and digital marketing and communication channels, including but not limited to: web, social media, email, and other media; complex direct mail campaigns, print collateral; advertising; and event marketing. Close collaboration with teammates will be a key facet of this role.

This role will support the Admissions Communications team in a number of campaigns, including working as a liaison to various campus partners in order to manage campaigns related to global experiences and enrollment pathways. This role will manage the execution of the Apply Now campaign. The Senior Assistant Director will also collaborate, support, and assist many of the daily activities and initiatives within the Admissions Communications unit.

The Senior Assistant Director is responsible for creating, deploying, tracking and measuring marketing and communication efforts in support of the enrollment strategy for undergraduate day, pre-college, and other programs within Northeastern University. The Senior Assistant Director will build and manage pieces of an extensive communications campaigns.

This an ideal position for someone who wants to make an impact on our organization, is a proactive self-starter, who can collaborate with various critical partners, who can operate and thrive in a fast past, high volume environment, and who has the desire to learn and grow within the marketing department.

Qualifications

• Strong project management and organizational skills required.
• Must be a self-starter with demonstrated ability to handle projects from start to finish and strong leadership skills to support the unit’s interests and goals as assigned.
• Bachelor’s degree in communications, business, marketing or related field required
• 3-5 years of experience in developing marketing, advertising, communications, social media and promotional materials required.
• Marketing/Communications experience preferred
• Have the ability to report, interpret and analyze data to support the assessment of marketing campaigns.
• Experience working with content management systems.
• Knowledge of social media strategy and platforms such as Hootsuite/Sprout Social, native social analytic platforms, Radian 6.
• Should possess excellent writing and communications skills and an ability to work collaboratively while supporting multiple projects and campaigns.
• Familiarity with Adobe InDesign & Photoshop expected.
• Experience using CRM tools and Slate is a plus

Position Type

Marketing and Communications

Additional Information

Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.

Northeastern has a comprehensive benefits package for benefit eligible employees. This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation. Visit https://hr.northeastern.edu/benefits/ for more information.

Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly diverse community of faculty and staff. Northeastern values and celebrates diversity in all its forms and strives to foster an inclusive culture built on respect that affirms inter-group relations and builds cohesion.

All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.

To learn more about Northeastern University’s commitment and support of diversity and inclusion, please see www.northeastern.edu/diversity.