Retail Sales Lead Jobs

Overview

The Retail Sales Lead (RSL) leads, motivates and develops a team of field sales representatives within an assigned geographic area to successfully sell and merchandise displays, and implement retail distribution priorities. You will ensure consistent communication between our direct customer teams and retail organization, collaborate with internal customer teams and external broker partners, and manage resource deployment.

Key Accountabilities

PROBLEM SOLVING & ANALYTICS

• Analyze data to develop selling strategies and tactics for field sales representatives to drive incremental sales

SELLING EXPERTISE & LEADERSHIP

• Interview and hire RSR candidates with the right skills and motivation to represent General Mills
• Average of 3 days per week in the field working with retail sales representatives, performing store audits & meeting with customer account teams
• Monitor and coach RSRs through work-withs, individual skills development plans, and provide performance feedback
• Strive to attain a minimum of 3 work-withs per year, as appropriately needed, with each RSR
• Varies by location: As the NRO point-of contact (POC), meet with customer account teams on a frequent basis and review short-term/long-term promotional plans to develop retail executional strategies and tactics supporting key events
• Responsible for delivering business strategies, display plans, new product execution, established distribution, shelving, and merchandising priorities to field sales representatives
• Collaborate with Retail Customer/Area Manager (RCM/RAM) to develop account & market-based retail business plans aligning retail execution with General Mills’ priorities and account specific needs.
• Effectively lead and execute National Retail Organization (NRO) retail priorities, including training, management, and directional support to field sales representatives
• Lead, motivate and develop Retail Sales Representatives (RSR) to build an effective retail team

EXECUTIONAL EXCELLENCE

• Collaborate and provide direction to third-party partners to meet key account priorities (i.e. merchandising programs, new item surges and open territory coverage, point-of-sale executions
• Effectively deploy retail resources to support General Mill’s strategic business plans
• Take personal accountability and ownership for results, and deeply understand customer needs
• Effectively manage team coverage against the retail deployment model to ensure RSRs are efficiently operating within an assigned territory
• Partner with Customer Teams to set objectives to align on priorities for RSRs to drive distribution and merchandising
• Ensuring support materials are provided to RSRs (i.e. new item code numbers, direction on new item shelf-placement, updated distribution list).
• Understand GMI products, categories, and brand priorities and how to link those to store opportunities
• Monitor and provide feedback on aligned priorities

LEADERSHIP BEHAVIORS

• Model GMI Leadership behaviors to foster an inclusive environment and embrace a learning mindset and demonstrate personal accountability.

Minimum Qualifications

• Ability to build partnerships with key decision makers across and throughout an organization
• Strong problem solving, analytic, influencing, and negotiation skills
• Must be proficient in software packages (Microsoft Excel and PowerPoint) and ability to use tablets (i.e. iPad)
• Strong interpersonal and communication skills with internal and external partners
• Bachelor’s Degree required
• Must live within market area or be willing to relocate
• Demonstrated critical thinking skills and results orientation
• US work authorization and must have a valid driver's license and satisfactory driving record
• Passion to sell/represent General Mills and our top consumer food brands
• At least 3-4 years relevant experience
• Demonstrated ability to lead, develop, train, motivate, and provide clear direction to a team

Physical Requirements

• Prolonged walking, standing and some climbing of ladders at store level
• Must be able to lift and carry a minimum of 20 pounds while using the appropriate lifting techniques and safety rules

Preferred Qualifications

• Bilingual - English & Spanish
• Currently located in-market and strong knowledge of Southern California retail market
• Relevant industry experience in sales or retail account management
• Willingness to relocate for future GMI career opportunities
• Prior experience using internal or external data sources (e.g., Nielsen, IRI, CPM, sales data)

Salary Range

The salary range for this position is $77100.00 - $115800.00 / Annually. At General Mills we strive for each employee's pay at any point in their career to reflect their experiences performance and skills for their current role. The salary range for this role represents the numerous factors considered in the hiring decisions including, but not limited to, educations, skills, work experience, certifications, etc. As such, pay for the successful candidate(s) could fall anywhere within the stated range. Beyond base salary, General Mills offers a competitive Total Rewards package focusing on your overall well-being. We are proud to offer a foundation of health benefits, retirement and financial wellbeing, time off programs, wellbeing support and perks. Benefits may vary by role, country, region, union status, and other employment status factors. You may also be eligible to participate in an annual incentive program. An incentive award, if any, depends on various factors, including, individual and organizational performance.