Public Relations & Communications Manager

Lincoln Park Zoo inspires communities to create environments where wildlife will thrive in our urbanizing world. The zoo is a leader in local and global conservation, animal care and welfare, learning, and science. A historic Chicago landmark founded in 1868, the not-for-profit Lincoln Park Zoo is a privately-managed, member-supported organization and is free and open 365 days a year. Visit us at lpzoo.org.

GENERAL SUMMARY

The Public Relations & Communications Manager assists in the zoo’s storytelling process by pitching news stories to the media, supporting internal communications, among other tactics. The Public Relations & Communications Manager will partake in internal and external communications projects, media opportunities, and reputation management for Lincoln Park Zoo, reporting to the Director of Public Relations & Communications. The candidate will gain a solid grounding in the public relations and content skills needed to understand and navigate the media world for a non-for-profit, mission-based organization.

ESSENTIAL JOB FUNCTIONS

• Collaborate with the zoo’s Creative and Marketing teams to contribute to overall Marketing & Communications plans and goals
• Interact with both internal and external audiences via telephone, e-mail and in person
• Coordinate interviews between zoo experts and media outlets
• Support Copy & Content Writer with content for biweekly e-newsletter, ZooMail, and monthly board email
• Identify strong stories and produce and/or curate related content
• Work in tandem with Director of Public Relations & Communications on strategic storytelling and reputation building for the zoo
• Assist with crisis communications and safeguard the reputation of the zoo
• Create and curate media lists, and distribute news releases using Cision software
• Upload press content to lpzoo.org
• Aid in day-to-day operational needs of communications department including but not limited to additional content writing, department support, and office administration tasks
• Proactively seek out stories across the zoo and its experts for pitching to media
• Facilitate on-site media opportunities including interviews, press conferences, events, and the like
• Contribute stories to the zoo’s owned channels (blog, magazine, annual report) as needed
• Work closely with the Social Media Manager, Copy & Content Editor and Video Editor/Creator to align content across channels owned and earned channels
• Provide daily content for the zoo’s internal blog, Today at the Zoo
• Be a trusted resource to zoo staff and spokespeople offering interview support and feedback
• Conduct background research on various zoo and aquarium industry news, local news, national trends, etc. to proactively identify storytelling and media opportunities
• Write press releases, pitches, press kits, and calendar listings
• Oversee media reports and impression tracking

KNOWLEDGE, SKILLS, AND ABILITIES

• Ability to meet deadlines and to be organized
• Bilingual in English/Spanish not required but preferred
• Proven experience through previous internship/job in the fields of public relations, communications, and/or journalism
• Highly-motivated self-starter capable of independent work as well as team projects
• Familiar with Microsoft Office Suite, knowledge of media monitoring services and/or web editing software a plus
• Superior writing skills; must demonstrate experience with media writing
• Familiarity with AP writing style

REQUIREMENTS

• 3-5 years of experience working in public relations or a related field
• Writing experience required. Media relations or PR agency experience preferred.
• Available to work at the Lincoln Park Zoo offices 2-5 days a week. Available to arrive at the zoo quickly for emergencies that may arise.
• To be considered, candidates must include a cover letter and two to three writing samples (either attached to the cover letter or link to a portfolio) with their resume/CV and application to be considered.
• Available to work full-time Monday-Friday 9 a.m. to 5 p.m. with occasional nights and weekends based on zoo needs.

• Position must be able to work flexible hours including some early mornings, nights, and weekends as necessary, and walk/stand for extended periods of time
• Consistently demonstrate professional work ethic, attire, and demeanor

PHYSICAL REQUIREMENTS

• Ability to sit for long periods of time while viewing a computer monitor
• Ability to stand and walk on zoo grounds for several hours at a time
• Ability to work in open office environment

OTHER REQUIREMENTS

• Must provide proof of COVID-19 vaccination

Lincoln Park Zoo is committed to an environment that is inclusive and welcoming. We celebrate the diverse qualities, perspectives, values, and experiences of all people. For Wildlife. For All.

Compensation: $51.500/yr.