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Company | adidas |
Address | Los Angeles, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Sporting Goods Manufacturing,Manufacturing,Retail |
Expires | 2023-07-30 |
Posted at | 9 months ago |
Area: adidas Global Brands
Department: BU Originals, Basketball & Partnerships
Direct Reporting Line: Director Product Marketing
Indirect/secondary Reporting Line
Subsidiary/Country: United States
Location: Los Angeles
GSMS Grade: M4
Number of Personnel Managed: N/A
Cost Center/Budget and/or
Revenue Responsibility: N/A
Purpose & Overall Relevance For The Organization
Department: BU Originals, Basketball & Partnerships
Direct Reporting Line: Director Product Marketing
Indirect/secondary Reporting Line
Subsidiary/Country: United States
Location: Los Angeles
GSMS Grade: M4
Number of Personnel Managed: N/A
Cost Center/Budget and/or
Revenue Responsibility: N/A
Purpose & Overall Relevance For The Organization
- Work with all creation functions to deliver product concepts
- Create ranges within the category from both an image and commercial point of view
- Execute the category direction
- Bring consumer and sport insights into your concepts
- Show full understanding of the product creation process whilst managing all tasks within the given time frames, with special attention to speed to market
- Actively provide input for setting the CtC (Concept to Consumer) direction and implement it into relevant ranges in partnership with CtC counterparts
- Work within cross-functional team and with interlinked departments to enable an efficient product creation process with an optimum product outcome
- Work independently on projects and follow up on project development
- Actively execute spot buying (e.g.buying existing fabrics or already developed/existing styles at supplier)
- Proactively manage range direction
- Actively analyse business, draw conclusions and propose action steps
- Be considered as a range expert by markets and retailers
- Strong knowledge of product information systems and the interlinking functions – clarity on respective timelines
- Propose a clear strategy for the range and how to move it on
- Prepare and present your ranges and business related topics - with respective audience in mind - by using relevant structure and content
- Good level of product expertise to create industry leading products
- Maintain a strong relationship and ensure constant dialogue/feedback with
- Markets and relevant key retailers
- Cross-functional team ( Design, Fashion Operations ,CtC, Materials, Costing, Planning)
- Business unit and across other BU´s
- Ability to travel
- Actively interested in lifestyle and/or fashion
- Transport information clear and effectively – negotiate skillfully
- Work independently as well as part of a team
- Passion for sport
- Knowledge of respective product category
- Strong analytical skills, be solution driven and result oriented
- Cooperate well and effectively to maintain and develop trustful relationships
- Plan and prioritize daily working time effectively with the ability to work in a fast paced environment
- College degree, preferably in marketing/business /textile/fashion
- Fluent in English
- PC skills (MS Office programs, especially PowerPoint and Excel)
- Experience in trade, vertical retail business model or sales is helpful
- Minimum of 2-3 years Product Marketing experience with APP, FTW or ACC background
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