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Nike Consumer Research Graduate Intern
Company | Nike |
Address | Beaverton, OR, United States |
Employment type | FULL_TIME |
Salary | |
Category | Retail |
Expires | 2023-10-13 |
Posted at | 8 months ago |
Become a Part of the NIKE, Inc. Team
- Explore and identify how evolving culture and emerging consumer trends translate into relevant product needs, unique messages and ownable brand communications to keep Nike growing and ahead of our consumers and competition
- Collaborate with partners across multiple functional teams to interpret, define and prioritize research questions then appropriately scope and design impactful solutions
- Complete the appropriate method (qualitative and/or quantitative) to uncover consumer/user needs/behavior and solve unique and complex Nike questions in support of targeted priorities and objectives. ( e.g. user testing, contextual inquiry, ethnography, surveys)
- Consolidate and synthesize research findings into concise, practical stories for design, product, brand, and marketing teams in a way that informs, influences and shapes product design decisions
- Partner with data science, analytics, product, and design teams to build consumer empathy while putting consumer needs at the center of the development process
- At least 3+ years of proven experience in consumer research where you have directly led all aspects of a project - from planning to in-field execution to analysis to insight delivery
- Experience conducting, managing, and drivin g a portfolio of research projects on a global scale
- Experience with human-centered research methodologies and how to apply them
- Current graduate or postgraduate student in HCDE, Human Factors, Cognitive Psychology, Social Sciences, or similar
- Passion for driving great consumer experience, ideally at the intersection of digital, retail and sports
- Excellent scoping and project management skills
- Strong storytelling and presentation skills - you find clear and compelling ways to communicate rich customer insights to cross-functional partners with clear implications that drive action
- This overview explains our hiring process for corporate roles. Note there may be different hiring steps involved for non-corporate roles
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