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Marketing Director - Health & Wellness

Company

CSG Talent
Address California, United States
Employment type FULL_TIME
Salary
Category Manufacturing
Expires 2023-09-28
Posted at 7 months ago
Job Description

📣 Shape the Future of Health and Wellness Brand Management!


Are you a marketing visionary with a passion for driving brand success? An incredible opportunity awaits you as we're on the hunt for a visionary Director of Brand Management to lead the strategic growth of a leading portfolio of brands in the growing health and wellness sector.


The Role:


  • Digital Trailblazer: Lead eCommerce initiatives, securing prime digital positions and pioneering media strategies that redefine engagement.
  • Empower and Elevate: Cultivate and lead a high-performing team, enabling them to deliver data-driven insights that fuel our brand strategy.
  • Budget Maestro: Expertly manage brand portfolio budgets, optimizing marketing spend for maximum returns.
  • Omnichannel Architect: Design omnichannel strategies that captivate audiences across platforms, collaborating closely with experts to craft compelling narratives.
  • Craft and Execute: Develop marketing strategies that align seamlessly with our organizational goals, breathing life into our brand's mission and vision.
  • Message Maven: Lead brand communication across diverse platforms, ensuring our brand's personality and image shine through.
  • Data-Powered Growth: Unleash the power of analytics to uncover growth opportunities, translating insights into tangible revenue gains and expanding market reach.
  • Future Visionary: Create a roadmap for executing brand portfolio strategies over the next 2+ years, setting the stage for impactful growth.
  • Strategic Promoter: Engineer promotions that resonate, amplify digital touchpoints, and leverage packaging graphics to captivate consumers.


Your Profile:

  • Showcase 7+ years of branding expertise, ideally in the health and wellness sector.
  • Exhibit proven prowess in digital marketing strategies, encompassing eCommerce and social media.
  • Demonstrate a track record of budget management, agency collaboration, and market research.
  • Hold a BS/BA in marketing or related field; MBA is considered a plus.
  • Stay ahead of the curve with trend insights and cross-industry benchmarks.
  • Possess transformatial leadership skills that nurture talent and drive growth.