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Marketing Coordinator - Part-Time

Company

iGov

Address Tampa, FL, United States
Employment type PART_TIME
Salary
Category IT Services and IT Consulting
Expires 2023-05-13
Posted at 1 year ago
Job Description
The Marketing Consultant will be a 1099 and will conduct market research, produce promotional materials and analyze sales data.
This position will be able to interpret customers’ behavior and suggest creative ways to increase brand awareness.
This position will help ensure our company’s marketing efforts help us achieve our immediate and long-term business goals. Essential Responsibilities: Conduct research to analyze customers’ behavior (e.g. purchasing habits, trends and preferences) Design and implement successful marketing campaigns Set up tracking systems for online marketing activities Identify and analyze competitors Prepare reports by collecting and analyzing sales data Collaborate with the design department to produce promotional materials Craft clear product marketing copy Organize promotional activities for new products/services Prepare (monthly, quarterly and annual) forecasts Design marketing material for online and print campaigns. Assist in the creation, scheduling and management of content for social media. Assist in managing and updating the company website as required. Coordinate sales and marketing activities including tradeshows and tabletop exhibiting opportunities, from registration to set-up. Order supplies, process invoices and provide high-level customer service to internal and external clients.
Essential Required Experience & Skills: 2+ years proven work experience as a Marketing Coordinator Knowledge of traditional and digital marketing tools Excellent communication, interpersonal, presentation, and relationship skills. Fast learner with an ability to adapt techniques based on requirements. An open mindset and will seek out feedback to refine and develop their skills. The ability to problem-solve. Experience with research methods using data analytics software Expertise with SEO/SEM campaigns Solid computer skills, including MS Office, including Access and PowerPoint, web analytics and Google AdWords, Familiarity with Customer Relationship Management and Content Management System software Very detailed oriented with an exceptional ability to plan, organize and coordinate company activities. Ability to organize and prioritize workload and use own judgement in decision making on how to meet all deadlines adequately and efficiently.
Desired Skills & Qualifications: Photoshop and InDesign preferred, but not required
Educational Requirements: BS in Marketing, Public Relations, or Journalism, preferred.
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