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Feed Manager, Performance Jobs
Company | Horizon Media |
Address | New York, United States |
Employment type | FULL_TIME |
Salary | |
Category | Advertising Services |
Expires | 2023-09-07 |
Posted at | 9 months ago |
- An independent worker with strong time management and organization skills
- Eager to guide and mentor team members
- A detailed oriented individual
- A dot connecter, able to marry strategic thought and tactical objectives
- Eager to advance problem solving skills, with the ability to be solutions oriented
- A desire to be nimble and flexible to succeed in a fast-paced environment
- A business mature individual
- A strong team player, willing to roll up your sleeves
- A self-starter strong writer and communicator
- A supporter of and advocate for diversity, equity and inclusion
- 10% - Troubleshoot any issues with feed uploads, data formatting, or channel-specific requirements.
- 10% - Work with cross-functional teams to ensure that product feeds are up-to-date, accurate, and optimized for performance.
- 20% - Monitor feed performance and implement strategies/tests to improve performance metrics such as click-through rates, conversion rates, and return on ad spend (ROAS).
- 5% - Present feed performance data and insights to clients.
- 10% - Educate junior team members on best practices for feed management through trainings
- 5% - Respond to client inquiries and concerns in a timely and professional manner.
- 30% - Manage and optimize product feeds for various search and social channels, including Google Shopping, Facebook, Instagram, and more.
- 10% - Stay up-to-date on industry trends and changes to search and social platform algorithms and feed requirements and develop POVs when necessary.
- Deep understanding of data feed optimization and management.
- Bachelor's degree in marketing, business, economics, or a related field.
- Strong analytical and problem-solving skills.
- Familiarity with platforms like Google Merchant Center and Facebook Product Catalog
- Experience with search and social channels, including Google Shopping, Facebook, Instagram, and more.
- Experience with measurement and testing for product feeds
- Familiarity with feed management tools such as Feedonomics, DataFeedWatch, or GoDataFeed.
- 3+ years of experience in feed management for search and social.
- Excellent communication and collaboration skills.
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