Ecommerce Production Manager Jobs

The purpose of this position is to play a key role in the expansion of the company ecommerce activities. Ecommerce/ Site experience will be responsible for maintaining all aspects of site content on the company website for strategically planning business goals.

Site experience: Will help ensure efficiency, accuracy and timeliness of all web content publishing to deliver a best-in-class online customer experience.

Project management: Responsible for managing branded digital initiatives, from concept to launch, as well as driving projects that will impact conversion and sales.

Problem solving: This person will assess business trends to identify problems and suggested solutions, as well as assess the competitive landscape for new experiences, navigation and technologies.

• Assist in weekly/monthly reporting of site/merchandise performance metrics
• Creation, curation, and optimization of customer journeys to maximize learning and buying for our customers.
• Full ownership of website product and content, including but not limited to website product catalog, online content, and merchandising
• Lead strategic projects to help drive overall site performance
• Ensuring that site content is correctly prioritized, optimized, and refreshed to create clear, accurate, and effective customer shopping experiences.
• Maintain a user experience consistent with brand guidelines and marketing initiatives
• Stay abreast and utilize key technologies that will aid in merchandising efficiency and optimization, particularly with 3rd party eCommerce platform partners
• Ensure accuracy and timelines of all product launches across eCommerce properties
• Influence and plan site content and merchandise strategy by analyzing inventory ownership, product performance, customer feedback, consumer trends, seasonality and more
• Drive key eComm KPIs through data-driven strategy and management of site product assortment and placement, landing page strategy, and content
• Build and execute monthly product data uploads to all eCommerce properties
• Manage and optimize eCommerce product tagging strategy for use in operational and marketing efficiency
• Implement, execute, and continuously optimize merchandising strategy for collection/landing pages, website navigation, and product placement
• Weekly and monthly reporting and analysis of operating and financial performance
• This is a role that requires someone with a high degree of understanding and experience in the interactive/digital and technology arena. The position requires a wide range of working relationships with internal personnel and the company business partners. Core functions include:
• Strong project management over a variety of tasks with varying deadlines and priorities. Knows how to manage time and get things done in a fast-paced atmosphere.
• Successful execution and implementation of seasonal campaigns into the customer journey and through site merchandising.
• Implement best practices for images, meta descriptions, and product titles, etc.
• Site Optimization efforts and experimentation including testing and creative optimization
• Execution of online merchandising strategies, with the goal of optimizing the customer experience to increase sales, improves conversion rates, and decrease bounce rates.
• Manage internal company product database - keep up to date with product updates, calendar movement; manage timelines; ensure delivery and accuracy of all information
• Own site monitoring for issues relating to technical, pricing, visual, content and copy
• Manage and monitor cross-channel product feeds
• Catalog Management:
• Expert use of data to make optimal decisions and recommendations for website content. Comfortable working with large data sets to find key insights and interpret data into visual presentations.

Content Management:

• Own content QA to ensure all content across channels is accurately supported by inventory, minimized errors, optimized tagging
• Partner with internal resources to manage and generate blog/vlog/social content to be promoted on and off site
• Support ideation and development of website content based on the insights of merchandising plan, content performance, and launch calendar
• Build, launch, and manage all site content launches and updates, including homepage, collection pages, campaign pages, press page and more

Experience:

• 5 years of experience eCommerce/Product/Merchandising experience (B2C preferred).
• Experience working with agency partners.
• Detail-orientation with ability to rapidly take advantage of new concepts and technologies.
• Ability to partner effectively with cross-functional teams to drive and execute on common goals.
• Ability to reach well-reasoned solutions and solve problems through a thoughtful process of analyzing data.
• Experience with web analytics (Google Analytics preferred)
• Experience in Asana is a plus.
• Experience with CRMs (Salesforce and Shopify preferred).
• Experience with online commerce platforms (Shopify preferred).