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Director, Solution Marketing: Energy, Sustainability And Mobility
Company | Prologis |
Address | San Francisco, CA, United States |
Employment type | FULL_TIME |
Salary | |
Category | Transportation, Logistics, Supply Chain and Storage,Real Estate |
Expires | 2023-08-26 |
Posted at | 10 months ago |
Prologis is the global leader in logistics real estate. We own, manage and develop high-quality properties in the world’s most vibrant centers of commerce, with over 1 billion square feet in 19 countries, over $200B of gross AUM. Some of the world’s largest brands (e.g., Amazon, BMW, DHL, FedEx, Pepsi) turn to us because they know an efficient supply chain will make their businesses run better, and a strategic relationship with Prologis will create a competitive advantage. As a top ranked U.S. company among the Global 100 Most Sustainable Corporations in the World, we take our global footprint seriously.
- Craft engaging audience specific content, including solution briefs, web content, presentations, data sheets, whitepapers and sales playbooks that can be utilized globally.
- Responsible for developing and executing strategic and annual marketing plans that address all aspects of the marketing mix, including content strategies to pull prospects through all phases of the marketing funnel.
- Lead efforts to validate future product and feature concepts through customer interviews, research and analysis of user data.
- Develop go-to-market strategy including business goals, definition of target/persona, product naming, differentiated positioning, messaging, and sales narrative to drive customer acquisition and product adoption.
- Work with Essentials energy leadership, global sales, and our real estate teams to develop marketing programs, sales enablement tools and identify opportunities to expand the business.
- Develop compelling positioning, value propositions, and marketing materials for new offerings including digital presence.
- Evangelize energy, sustainability and mobility offers internally and externally to drive adoption and engagement.
- Lead go-to-market initiatives for new product, features and monetization strategies, partnering with product, business operations, global sales, marketing, and PR.
- Educate sales, product management, marketing teams and the partner channel about market dynamics, competitive landscape and competitor offerings.
- Lead content marketing planning and execution including building the strategy, identifying content topics and formats, owning the briefing process into the creative studio and collaborating with the commercial SMEs to deliver high quality assets.
- Demonstrated ability to form close partnerships across the organization to communicate effectively, gain alignment, and drive execution across sales and sales support functions.
- Experience working across multiple sales channels, preferably with global or multi-national familiarity.
- Specific background in sustainability, renewable energy, EV charging, fleet electrification or mobility with minimum of 5 years-experience preferably in a solutions / services business.
- Commercial marketing experience is a must.
- Leadership building and developing a best-in-class marketing team.
- A bias for action and the ability to appropriately balance speed versus perfection.
- A growth mindset and a sense of curiosity.
- 10+ years of experience in product/solution marketing, brand management, or equivalent roles, preferably with management and B2B marketing experience.
- A proven track record of increasing market share through well-executed marketing and successful delivery of go-to-market activities in a fast-moving environment.
- Collaborative nature – desire to help others succeed.
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