Director, Marketing Operations Jobs

About Netskope

Today, there's more data and users outside the enterprise than inside, causing the network perimeter as we know it to dissolve. We realized a new perimeter was needed, one that is built in the cloud and follows and protects data wherever it goes, so we started Netskope to redefine Cloud, Network and Data Security.

Since 2012, we have built the market-leading cloud security company and an award-winning culture powered by hundreds of employees spread across offices in Santa Clara, St. Louis, Bangalore, London, Melbourne, and Tokyo. Our core values are openness, honesty, and transparency, and we purposely developed our open desk layouts and large meeting spaces to support and promote partnerships, collaboration, and teamwork. From catered lunches and office celebrations to employee recognition events (pre and hopefully post-Covid) and social professional groups such as the Awesome Women of Netskope (AWON), we strive to keep work fun, supportive and interactive. Visit us at Netskope Careers. Please follow us on LinkedIn and Twitter@Netskope.

About the position:

As the Director of Marketing Operations at Netskope, you will lead the development of scalable systems/processes and programs to empower the marketing team to drive overall business results at Netskope. This is a highly cross-functional role requiring both strategic and tactical execution, strong program management, and the ability to build and lead a global team. You have developed processes for high growth marketing organizations with exceptional problem-solving skills and an ability to work closely with marketing, sales, and technical stakeholders. You are a growth driver, someone who not only supports the needs of the team but a person who thrives on identifying and chasing opportunities to accelerate the business.

Responsibilities:

• Drive reporting and analytics for Marketing KPIs and OKRs that support business objectives, including but not limited to: marketing funnel metrics, pipeline influence, MQL to SAL conversions, pipeline forecast and gap to targets, etc.
• Own and manage end-to-end Marketing systems and processes that: 1/ enable lead routing and lead scoring, 2/ support delivery of demand generation programs, 3/ report progress of funnel management and pipeline forecast, 4/ tracks SQL to SAL conversion rates across global demand generation programs, and 5/ provides visibility of pipeline progression aligned with Sales and Sales Operations.
• Work directly across Marketing, Sales, GTM Operations, and with cross-functional leaders to support Marketing objectives and drive execution for Marketing effectiveness
• Co-manage and jointly support the Marketing Automation and Account-Based Marketing platform with the Growth Marketing team.
• Support and scale a high performing, best-in-class Marketing Leadership Team through operational excellence and best practices
• Understand, document, and enable the alignment of systems/data/process flows from Marketing initiatives and programs to the Sales field and Customer Success teams.
• Educate and train Marketing and Sales teams (by role) on the demand generation and early funnel processes and tools that enable seller productivity.
• Enable Marketing and the GTM organization to: 1/ understand pipeline attribution, 2/ gain visibility to the impact of marketing programs, and 3/ access market trends/benchmarks.
• Actively participate in Data Management and Governance activities, on behalf of Marketing.

Skills and Qualifications:

• Strong analytical skills; proficient in gathering and summarizing data, providing business insights
• 10+ years of experience launching & scaling global B2B Marketing campaigns
• Ability to manage multiple projects at the same time, in a fast-paced environment
• 5+ years of people management and leadership experience, including remote management
• Success in managing Marketing Operations processes including: lead management, database management, customer segmentation, as examples
• Experience working in a globally integrated marketing operations organization
• Experienced in digital marketing, marketing automation systems (i.e., Salesforce and Marketo), and best practices in integrating 3rd party systems/tools to gain efficiencies and productivity

Preferred Qualifications:

• Security industry experience
• In-depth understand between the relationship of: Campaigns, Leads, Contacts, Accounts, Activities and Opportunities within Marketing/Sales systems and processes
• Experience working with or for a Hyperscaler or Networking company
• Strong problem-solving skills, utilizing quantitative and analytical abilities
• Experience and/or certifications with core Marketing and Sales automation tools
• Able to develop trusted working relationships with stakeholders and partners
• Experience facilitating process design sessions and documenting requirements
• Demonstrated track record of delivering on time, with accuracy, and with high/broad visibility
• Able to work across a diverse stakeholder community and levels of the organization

Education:

• Bachelor’s Degree in Business, Marketing, Information Technology or related degree (MBA or Master's preferred)

Netskope is committed to implementing equal employment opportunities for all employees and applicants for employment. Netskope does not discriminate in employment opportunities or practices based on religion, race, color, sex, marital or veteran statues, age, national origin, ancestry, physical or mental disability, medical condition, sexual orientation, gender identity/expression, genetic information, pregnancy (including childbirth, lactation and related medical conditions), or any other characteristic protected by the laws or regulations of any jurisdiction in which we operate.

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