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Digital Media Analyst Jobs

Company

dentsu

Address New York, NY, United States
Employment type FULL_TIME
Salary
Category Advertising Services
Expires 2023-05-20
Posted at 1 year ago
Job Description


The purpose of this role is to provide support for the collection, analysis and dissemination of insights to our clients.


Key Accountabilities


  • Interpret, visualize, and support client teams to deliver insights on analytic results
  • Coordinate health data specifications for analytic projects with clients and internal teams
  • Monitor & manage the performance of digital media campaigns across multiple platforms
  • Design and develop Monthly Digital Media reports by taking aggregated data from multiple platforms & formats and structure it into meaningful and insightful reporting


Qualifications


  • Collaborate with teammates, including overseas teams, to share learnings and techniques
  • Experience with Media Platforms and 3rd Party Tools (i.e. Google Adwords/Bing Ads/SA360, DoubleClick Campaign Manager, Programmatic DSPs, ExactTarget, Hitwise, BrightEdge, Social Platforms, etc.)
  • Experience with building & managing online dashboards (i.e. Google Looker, Tableau, etc.)
  • Ability to quickly learn new technologies and/or technical skills
  • Ability to create and deliver a presentation in powerpoint
  • Experience with healthcare marketing data and analytics
  • Knowledge of advanced analytics analysis (including but not limited to mixed regression, logistical regression, time series, segmentation, forecasting, etc.)
  • Able to understand various data structures and common methods in data transformation
  • Experience with media data and marketing measurement
  • Ability to translate analysis insights into actionable recommendations and strategies for marketers
  • Experience with digital marketing or web analytics (i.e. Omniture, CoreMetrics, Google Analytics, WebTrends, etc.)
  • Experience with MS Office (Word, Access, Excel, PowerPoint, Outlook) required
  • Strong communication skills, with the ability to present information in spoken, written or visual form to a variety of audiences, from internal teams to external client executives
  • Minimum of 3 years as an Analyst or equivalent experience required
  • Bachelor's Degree (B.S.) or equivalent in statistics, math, economics or related scientific/quantitative field


Additional Information


The anticipated salary range for this position is $80,000 - $85,000. Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geography. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit https://dentsubenefitsplus.com/


Employees from diverse or underrepresented backgrounds encouraged to apply.


Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.


About Dentsu


Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com.


We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.


Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.