Digital Marketing And Events Specialist

Mothership is excited to partner with our client, a leading Global BioTech Company, to orbit earth in search of a skilled crew member that can function as a Digital Marketing & Events Specialist.

Job Summary:

We are seeking a Digital Marketing & Events Specialist for our Clients' Research Models and Services and Insourcing Solutions (IS) business. This remote-based role will develop lead generation strategy in alignment with business objectives, own tradeshow calendar and lead related activities for both small and large tradeshows, including pre-show planning meetings to build objective-focused plans, execute, and evaluate ROI for CLIENT trade shows in North America.

Responsibilities:

• Partner with marketing, business, and sales stakeholders to design and develop content and marketing collateral to drive lead generation efforts across the portfolio with proper brand guidelines
• Research and execute creative and new methods to promote CLIENT & IS within industry events (all customer segments)
• Evaluate tradeshow involvement, engagement, effectiveness of displays, promotional response, and overall ROI to measure effectiveness of each event. Make recommendations for changes/improvements to leadership team based on event metrics
• Mentor appropriate team members on best practices for attendance at tradeshows/events
• Maintain a working knowledge of all company product lines with more in-depth knowledge of business segment that is being supported
• Research and identify event opportunities that align with current commercial strategy and are within show budget for CLIENT and IS and other events that reach new audiences), prioritize and present options to management team
• Coordinate and manage all virtual and in-person event bookings, logistics, timelines, and management (webinars, seminars, workshops, chapter events, conferences, customer forums and appreciation events, etc.) for CLIENT & IS division
• Perform all other related duties as assigned
• Work with Marketing Manager(s) to update business specific materials for events that are in alignment with designated business objectives
• Source and manage vendors, interface with conference organizers and biomedical organizations, and internal teams to achieve successful show results
• Create and manage content lead acquisition campaigns, monitor performance, evaluate effectiveness, quantify ROI and optimize for future projects
• Collaborate with sales team for voice of customer, understanding of personas, market dynamics, and other sales feedback
• Responsible for elements of event organization to include identification of messaging opportunities, coordination of collateral/messaging material delivery with strategic marketing, coordination speaking placements, poster/content submissions

Qualifications:

• Experience setting up and running/moderating virtual events on GoToMeeting, Teams, and other similar platforms
• Education: Bachelor’s degree (B.A. /B.S.) or equivalent or related discipline
• Experience: Four to six years related experience and/or training, including experience managing large tradeshow engagements and lead generation campaigns
• Knowledge of Smartsheet and Cvent or similar software/tools preferred
• An equivalent combination of education and experience may be accepted as a satisfactory substitute for the specific education and experience listed above

Other Requirements:

This position requires regular domestic travel

Compensation, Location, Schedule:

$75-$80k annual salary (option for negotiation based on skills and experience)

This is W-2 Contract full-time FULLY REMOTE position

Candidates MUST be based in and legally authorized to work in the United States

Benefits:

Core Benefits:

• Employee Stock Purchase Plan
• Flexible Spending Accounts
• Life and AD&D Insurance
• Medical/Dental/Vision Plans
• Short and Long Term Disability
• 401(k) with Company Match

Value Added Programs:

• Tuition Reimbursement
• Critical Illness Insurance
• Group Legal Plan
• Auto & Homeowners Insurance
• Employee Recognition and Referral Program
• Employee Discount Programs

Additional Benefits/Work-Life:

• Fitness Reimbursement and Wellness Programs
• Sabbatical Program Opportunities
• Flexible Work Schedules
• Adoption Assistance Program
• Vacation, Holidays and Leave of Absence Plans
• Paid Volunteer Time Off
• Employee Assistance Plan

How to apply (choose one of the below options):

1. Via the APPLY link on this LinkedIn job post
2. On our website: mothershipcorp.com/apply, please enter this job title and code in the subject line of your application: MARKETING AND EVENTS SPECIALIST: 0513M2CR00001
3. Forward your resume and salary requirements to: [email protected]

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