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Demand Generation Manager Us - Team Lead
Company | Exclaimer |
Address | , Remote |
Employment type | FULL_TIME |
Salary | |
Expires | 2023-11-11 |
Posted at | 9 months ago |
Description
Your new company
A tech scale up with Big Plans...
When you join Exclaimer you will join a global award winning SaaS provider with an exceptional revenue rate, ambitious growth plans, and an exciting work culture.
Not Heard of us ?
We provide world-class email signature solutions that let organizations of any size achieve brand consistency, legal compliance, and customer engagement on any device. Designed for Microsoft 365, Google Workplace, and Microsoft Exchange, our solutions are used by over 50,000 customers in 150+ countries. Some of these customers include renowned companies such as Sony, Mattel, Bank of America, NBC, the Government of Canada, the BBC, and the Academy Awards. We have over 275 employees worldwide.
Exclaimer's growing Marketing team is looking for a Marketer to make a significant impact on thousands of businesses in the US. We are seeking a data-driven, revenue-centric Team Lead - Demand Generation Manager with experience in inbound and outbound marketing, including account-based marketing, to grow our US sales pipeline. Primarily seeking a self-starter, who is data-driven and can analyze marketing performance to ensure campaign success and works to continually optimize campaigns to increase ROI.
Working alongside our talented US and global marketing team, you will report to the Head of Marketing to orchestrate multi-channel marketing programs that grow the sales pipeline and accelerate the sales cycle.
Key Responsibilities
- Deliver account research and analysis to drive demand gen strategies.
- Partner with sales and marketing teams to create and execute account marketing plans that drive market growth for top-tier accounts.
- Specify the operational strategies and resources that need to be in place to support US high-value account initiatives
- Work closely with our Brand, Content, Events, and Product Marketing teams to ensure activity aligns with targets
- Partner with the sales team to ensure strong marketing and sales alignment
- Identify and understand key accounts and their business objectives. Able to market our business solutions to resolve the prospect's pain points or uncover untapped opportunities.
- Create US Sales feedback loops to improve pipeline conversion
- Document processes and best practices for marketing and sales teams to reference
- Develop, optimize and scale regional demand generation and awareness strategies that meet top of funnel and pipeline targets.
- Set measurable goals, track campaigns, evaluate campaign effectiveness, and ROI of marketing spend
Skills Knowledge and Expertise
Skills
Job is well-suited for digitally conscious people who enjoy analyzing data, following current trends, and communicating with different stakeholders.
Qualifications
- A proactive self-starter, demonstrating high initiative, resourcefulness, and critical thinking
- Experience in sourcing and overseeing vendors for marketing program execution
- Demonstrated ability to achieve results working cross-functionally with sales, marketing, and product teams
- Budget management skills
- 7+ years of experience in a similar marketing role with clear evidence of impact with leadership experience preferred (ideally to be within a B2B tech or SaaS organization)
- Demonstrated capacity to thrive in a fast-paced workplace and deal with ongoing change and ambiguity
- Team player with the ability to collaborate and also work independently
- Strong project management skills
- Experience with CRM/marketing automation tools, preferably Salesforce and Pardot
- Understanding of pipeline management and metrics
- Excellent verbal and written communication skills
- Proven ability to think strategically, but with exceptional attention to detail in execution
Benefits
We offer you a challenging job in a growing international software company with a competitive remuneration structure. You will be part of a fun and hardworking team.
- Casual dress code
- Work in an exciting, collaborative environment
- Hybrid/remote working
- Paid Time Off
- Flexible Schedule
- Join a fast-growing SaaS company
Exclaimer is an equal opportunity employer and people seeking employment with us are considered without regards to race, colour, religion, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic protected by law.
About Exclaimer
At Exclaimer, we’re proud of our market-leading position and our proven track record is down to the exceptionally talented individuals we have working for us. Their enthusiasm and skills make a real impact on the quality of service that our customers receive.
Working for us is both challenging and rewarding. We enable our people to be the best they can be by providing the resources and opportunities needed to be successful. We pride ourselves on nurturing our talent by providing exciting career prospects within a dynamic, challenging and rewarding industry.
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