Customer Engagement Manager I-Strategic Planning And Integration

Customer Engagement Manager

Disney (Parks, Experiences, and Products)

Orlando, FL

Customer Engagement (CE) is part of the Marketing Center of Excellence within Disney Parks, Experiences and Products (DPEP). We connect consumers to the place where dreams come true through the development of holistic, audience-focused, data-driven communication plans across offline, digital and direct relationship channels.

We are looking for an CE Manager to join our dynamic Strategy, Planning and Integration team. You will manage day-to-day tasks for your assigned campaigns or programs. This including communicating needs, maintaining content planners and editorial calendars, providing instructions for content distribution and reconciling budgets. You will collaborate across many teams and partners. You will report to the Engagement Manager, CE-Strategy, Planning and Integration.

You Will:

• Provide channel-specific instructions for asset distribution and tactical execution.
• Help develop audience-centric paid and owned media plans across digital, social and direct channels.
• Track spending and reconcile budgets.
• Maintain content planners and asset trackers for display, streaming, social, search, email and direct mail.
• Collaborate with many partners across multiple teams to bring our media plans to life.

You Have:

• Experience using Smartsheets, Workfront or BrandMaker
• A passion for data-driven, audience-centric marketing
• Minimum 2 years of experience with Cross-Channel Media Planning (TV, out of home, streaming, display, social, search) or Owned Channel (email, direct mail, organic social) experience.
• Built relationships with a diverse set of partners.
• Bachelor's degree in advertising, marketing, or communications, or equivalent work experience.
• Basic knowledge of how media channels are used to drive business growth.

Our Benefits: Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits

About Us:

The Parks, Experiences and Products segment includes Disney's iconic travel and leisure businesses, which include six resort destinations in the United States, Europe and Asia, a top-rated cruise line, a popular vacation ownership program, and an award-winning guided family adventure business. Disney's global consumer products operations include the world's leading licensing business across toys, apparel, home goods, digital games and apps; the world's largest children's publisher; Disney store locations around the world; and the shopDisney e-commerce platform.

The Walt Disney Company, together with our subsidiaries and affiliates, is a diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

You will work with Walt Disney Parks and Resorts U.S., Inc., which is part of a business segment we call Parks, Experiences and Products.

Walt Disney Parks and Resorts U.S., Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a culture where ideas and decisions from all people help us grow, create the best s