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Creative Director Jobs
Company | Pacers Sports & Entertainment |
Address | Indianapolis, IN, United States |
Employment type | FULL_TIME |
Salary | |
Category | Spectator Sports |
Expires | 2023-10-14 |
Posted at | 7 months ago |
Do you love basketball, connecting with fans via compelling creative and leading teams? This job may be perfect for you! The Creative Director for Pacers Sports & Entertainment is responsible for leading a team of graphic designers and a copywriter to develop the strategic brand presentation and multi-platform campaign development to achieve the business goals for the organization. The role will manage and initiate projects across functions with the marketing team, as well as key internal departments including Ticketing, Partnerships, Community Engagement, and DEI. This individual will be responsible leading the team to elevate the visual and experiential expression of the Indiana Pacers, Indiana Fever, Mad Ants and Pacers Sports & Entertainment.
To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Required Qualifications
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job the employee is regularly required to:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Provide mentorship and ensure we maximize the capabilities of each team member.
- Oversee creation and management of process, procedures, forms, and project management for the creative team.
- Bring to life the Pacers, Fever, Mad Ants and PSE brands across visual representations including season campaigns, NBA tentpole programs, Diversity & Inclusion platforms, ticket sales initiatives and events.
- Maintain aesthetic coherence amongst all consumer touchpoints and marketing materials, acting as a gatekeeper for quality & consistency across tone, voice and design.
- Establish clear guidelines, protocols, and best practices for creative projects from ideation to execution.
- Collaborate with our revenue generating teams of Ticketing and Partnerships, ensuring that we are delivering upon objectives including customer acquisition and retention.
- Align with Brand, Analytics and Insights departments to leverage fan insights, market research and campaign performance data, to optimize creative output/strategy.
- Oversee process flow with key internal clients and external agencies, streamlining creative ideation, review cycles and the feedback loop with project stakeholders.
- Other projects and duties as assigned.
- Collaborate with digital, social, video and game presentation teams to ensure flawless brand execution of brand concepts.
- Foster a collaborative and empowering work environment that encourages creativity, growth, and skill development.
- May be required to travel on rare occasions (<5% travel); trips may require air travel and/or overnight stay for one or more nights.
- Manage the creative team to oversee our creative calendar, align staff responsibilities, direct workflow prioritization and deliver campaigns on timeline/budget.
- Drive the development of efficient processes and systems that enhance creativity, streamline workflow, and elevate the quality of our creative output as we transition into an internal creative agency model within PSE.
- Conceptualize and direct innovative, breakthrough multi-platform creative campaigns that evoke inspired, emotional responses from fans, partners and other key target audiences.
To perform this job successfully, an individual must be able to perform each duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Required Qualifications
- Understanding of the Sports, Media & Entertainment side of creative execution a major plus.
- An exemplary team player, skilled in cultivating meaningful, trust-based relationships.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) is preferable.
- Exceptional storyteller, with a mastery of written & verbal communication including the ability to present compelling pitch materials for buy-in with stakeholders including senior leadership.
- Strong design sensibilities, with the ability to balance creative excellence with operational efficiencies in delivering best-in-class campaigns.
- Experience developing brand identities, logos and 360 degree integrated marketing platforms across multiple advertising and communication mediums.
- An intellectually curious, conceptual thinker and passionate visual storyteller.
- Bachelor degree, preferably in Graphic Design, Fine Art, Marketing, Communications, or a related field. Master's degree is a plus.
- A seasoned executive with proven experience (10+ years) of professional experience in a creative leadership role, preferably within an agency or in-house brand.
- Great creative instincts with the capacity to deliver constructive & informed feedback, guidance, and support to team members to ensure individual and collective success.
- Capacity to excel in a fast-paced environment, proactively manage against various priority projects and support multiple stakeholders across the organization.
- Significant knowledge of industry trends, the overarching cultural landscape and how people engage with advertising/media.
- Demonstrated success managing creative teams and individuals, while fostering a culture of openness and creative inspiration.
- Strong process/project management skills with the ability to oversee and deliver projects on timeline.
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job the employee is regularly required to:
- Use computer
- Speak, hear and write
- Sit
- Walk
- Stand
- Speak in public
- Use telephone
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- The noise level in the Fieldhouse/game environment is usually loud.
- The stress level may become high during certain times.
- The noise level in the office work environment is usually moderate.
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