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Chief Marketing Officer (Remote)

Company

Prestigier

Address New York, NY, United States
Employment type PART_TIME
Salary
Category Retail Luxury Goods and Jewelry
Expires 2023-08-31
Posted at 9 months ago
Job Description
We are seeking a highly motivated and experienced CMO to join our luxury startup team. The ideal candidate will be responsible for developing and executing marketing strategies, driving customer acquisition and retention, and growing brand awareness. This role will report directly to the CEO and work collaboratively with other departments.
More info: about.prestigier.com
Key Responsibilities:
  • Establish and maintain relationships with key partners, influencers, and media outlets to increase brand awareness and drive sales
  • Drive and own qualified customer acquisition through a diverse range of digital channels
  • Collaborate with the product team to align marketing initiatives with product development and ensure a cohesive brand experience
  • Develop and maintain a strong brand identity across all touchpoints, including website, social media, advertising, and packaging
  • Continuously evaluate market trends, consumer insights, and competitive landscape to inform marketing strategies and tactics
  • Build and implement a data-driven approach to marketing, analyzing and interpreting customer behavior and engagement to optimize marketing campaigns and strategies.
  • Build and lead the marketing team to execute campaigns across all channels, including digital, social media, email, events, and PR
  • Develop and implement marketing strategies to drive growth and meet business objectives
  • Build and manage customer engagement and loyalty programs to drive repeat purchases and advocacy
  • Develop and manage budgets, forecasts, and reporting to measure the effectiveness of marketing initiatives
Qualifications:
  • A willingness to work long and unsociable hours. As a fast-growing start-up, this a ‘roll your sleeves up’ role
  • Experience working in a startup
  • Strong analytical and problem-solving skills, with the ability to make data-driven decisions
  • Entrepreneurial, problem-solving attitude
  • Proven experience as CMO or relevant role
  • Passionate about luxury and lifestyle products and trends
  • Resourceful, efficient, and works fast
  • Experience working on a marketplace or a two-sided platform.
  • Experience working in luxury, fashion, or lifestyle brands is preferred
  • Ability to work in a high-pressure environment with tight deadlines
  • Excellent communication and interpersonal skills, with the ability to work effectively across all levels of the organization
  • Proven track record of building and executing successful marketing strategies that drive growth and revenue
  • A champion of acquisition, with extensive experience in conceiving, managing, analyzing, and optimizing campaigns and channel mix to acquire qualified customers. Expertise with B2B lead acquisition
  • Minimum of 7 years of direct-to-consumer e-commerce marketing experience, including at least 5 years as an acquisition champion and 2 years in a leadership role
  • Strong leadership skills, including team building, mentoring, and coaching
Please expect a rigorous and challenging recruitment process. We take pride in the exacting standards we keep, and we hope you will relish the challenge.
Remote Working:
We operate on EST, so we’re looking for people who are fully available to work during these hours.
No recruitment consultants, please. Visa Sponsorship is not available.
Location:
Ideally the US, UK, or France.
About Prestigier:
Prestigier is a marketplace platform connecting luxury brands and sellers with affluent consumers worldwide. Beyond a highly curated selection, Prestigier provides an unparalleled shopping experience through the most cutting-edge and immersive technology.
This is a unique opportunity to join an early-stage startup. You will be part of a fun, collaborative and inclusive team of innovative, talented, and motivated individuals.