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Brand Marketing Manager Jobs

Company

Fourth Floor

Address New York City Metropolitan Area, United States
Employment type FULL_TIME
Salary
Category Retail Apparel and Fashion,Retail Luxury Goods and Jewelry
Expires 2023-08-25
Posted at 9 months ago
Job Description

Our client, a contemporary luxury philanthropic, mission-driven brand, is seeking a passionate brand marketing manager to join their team in New York! This person will be creative and analytical with experience in growth marketing.


Responsibilities:

  • Curate/manage social content while maintaining the brand vision and DNA
  • Support retail leadership in elevating event awareness to support and engage at each event
  • Develop and manage the social media strategy
  • Create, plan and implement social campaigns to increase brand awareness and customer engagement
  • Ensure that event collateral articulates brand marketing initiatives
  • Maintain a consistent voice & narrative across all touchpoints
  • Monitor competitor activity
  • Develop/execute PR plan with roadmap with key initiatives
  • Collaborate with design + ecommerce team to ensure consistency
  • Maximize opportunities for publicity across all media channels through research & editorial pitch plan
  • Create innovative publicity programs to increase awareness & positive perception of brand.
  • Measure, analyze and optimize strategies to achieve optimal performance across all social platforms
  • Support developing product and marketing messaging that articulates the brand on social channels, while protecting brand


Qualifications:

  • Passion for design, fashion and the Brand
  • Proven track record that demonstrates planning and follow through
  • Eager to learn, have a positive attitude, are receptive to feedback
  • Able to work in a fast-paced environment under deadlines
  • Ability to handle and prioritize multiple tasks simultaneously
  • Excellent written and oral communication skills
  • 4-5 years working in marketing within contemporary Fashion/Apparel DTC brands
  • Experience across all social media platforms including emerging channels
  • Proficiency in Canva, Klavio, and Adobe Creative Cloud
  • Enjoys working closely with team with a varied set of responsibilities


Please submit your resume for consideration.


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