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Associate Design Director, Digital 360, Global Creative - Mac
Company | MAC Cosmetics |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Personal Care Product Manufacturing |
Expires | 2023-08-14 |
Posted at | 10 months ago |
Principal Accountabilities
- Take ownership of deliverables and initiatives with acute attention to craft and detail.
- Constantly strive for better, more innovative solutions across media channels.
- Partner closely with other inter-disciplinary creative teams.
- Lead pre and postproduction and be on set to oversee production process of digital assets and content.
- Understand paid social data insights in order to pivot and evolve creative.
- Proactively track trends in culture, design, user experience, and social media.
- Bring creative innovation to MAC’s digital and retailer.com ecosystem.
- Work cross functionally with Marketing and Commercial to fill business needs.
- Must be active on all social media platforms and have a strong understanding of the social experience across key platforms TikTok, Instagram, Facebook, YouTube, Snapchat, Pinterest, and familiar with other regionally relevant/specific platforms such as but not limited to Douyin, WeChat, Little Red Book, and Weibo.
- Research and analyze industry trends and maintain knowledge of emerging technologies and creative techniques.
- Lead the design and creative of paid social + digital assets to support collection and brand launches.
- Be able to create beautiful presentation decks and present to Executive Leadership.
- Create awe-inspiring, creative content/campaigns that resonates with target audiences.
- Conceptualize and execute 360 digital activations for M·A·C’s global programs, adhering to M·A·C’s global brand standards with an emphasis on paid social.
- Ability to handle more than one assignment at a time across the brand and can adapt quickly to changing priorities.
- Maintain the brand tone of voice and aesthetics.
- This position is based in the New York Metropolitan Area with the ability to travel and attend photo shoots as needed
- Understanding of all current trends; global fashion, beauty, design, art, music and culture
- Ability to work in a very fast paced environment and turn around superior creative work in extremely limited timelines
- Fluent in computer programs including, Figma, Adobe Creative Suite, Keynote and PowerPoint
- BA or BFA required
- 5+ years of work-related experience
- Ability to work comfortably with a variety of people across various disciplines
- Is self-motivated and resourceful with a positive, can-do attitude
- Ability to interpret, and action against paid marketing and social analytics data
- Understanding of paid social platforms and the creative outlets required to activate optimize them
- Excellent typographic skills
- Knowledge and practice of filmmaking, animation, writing is a plus
- Understanding of online and social media design
- Agency experience is a plus
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