Marketing Analyst – Growth Marketing Jobs in Florida

Minimum 1 years professional work experience

Demonstrated strong written and verbal communication skills, including ability to summarize and present complex analytics to cross functional teams

Experience with various analytic, data mining and machine learning methodologies including: multivariate regression, glm, clustering, time series regression, and classification models

Experience with internal and external consulting

Experience with R or Python

1-3 years professional work experience

●Manage a portfolio of clients

●Develop and create dynamic image ad templates based on client requirements

●Setup campaigns for success in the Amazon DSP and ensure that all are performing & pacing optimally

●Provide targeting recommendations for prospective campaigns

●Work across multiple technology platforms Amazon DSP, Cognition Digital platform, etc.

●Monitor CRM daily for assigned tasks and ensure completion of tasks

Knowledge of statistics and experience using statistical packages for analyzing datasets (Excel, R2, SPSS, SAS, etc) and Python preferred

3+ years direct marketing or consulting experience in a retail environment required; apparel and CRM experience preferred

Experience in Google Analytics, Shopify, Advanced Excel, SQL, PowerPoint, Word required

Excellent oral and written communication skills

Knowledge of Listrak, Yotpo, Attentive or similar platforms

Track and report customer segment performance and established KPIs.

Strong organizational skills with the ability to manage multiple projects and prioritize tasks.

Strong analytical skills with a focus on data analysis and interpretation.

Proficiency in Microsoft Excel and experience with reporting tools such as Google Analytics, Adobe Analytics, or other marketing analytics platforms.

Excellent written and verbal communication skills with the ability to explain technical concepts to non-technical stakeholders.

Create and maintain performance reports and dashboards for clients across several industries.

Proactively identify areas of improvement for our reporting process – aiming to improve efficiency, reliability, and the quality of insights generated.

Manage full funnel advertising campaign strategies from awareness down to conversion.

Collaborate with the finance team and marketing leadership to create daily, monthly, and annual marketing budgets by campaign and verticals.

A bachelor's degree in Marketing, Advertising, Business or related experience

Deep knowledge of the ecommerce advertising ecosystem and full funnel paid marketing campaigns

Experience growing revenue at scale using paid marketing strategies for a B2C company

Experience working with Facebook ads and other paid performance and display marketing channels and advertising networks