Director Of Marketing And Digital Communications Jobs in Arkansas

Education: BS/BA in Marketing or equivalent experience.

Essential Job Duties and Responsibilities:

· Experience launching products, leading cross-functional teams, setting strategic direction with strong organizational and writing skills

English language skills: Must be able to read, speak, write, and comprehend English.

· Manage communications team and provide coaching, development and strategic direction

· Develop and manage marketing communications operating budget

Effective time management skills and the ability to multitask

High competence in project and stakeholder management

Proven experience in identifying target audiences and in creatively devising and leading across channels marketing and communications campaigns that engage audiences

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Experience in setting up and optimizing Google Adwords campaigns

Excellent interpersonal, written and oral communication skills

Strong project and budget management capabilities

Established track-record of delivering, strategic and content-rich communications programs and proactive team member management with demonstrable measures of success.

Manage multiple marketing agency partners and hold them accountable for high level of performance and delivery

Experience with analytics platforms, CRM, and full funnel analysis across all media formats

Strong relationship building and collaboration skills in a highly matrixed organization

Excellent written and verbal skills and the ability to interact with senior leaders both internally and with customers

Manage awards calendar, submissions, and other industry recognition opportunities

Develop and manage the annual marketing and communications budget

Define and manage detailed marketing/PR/engagement metrics and KPIs

Lead, manage, and mentor members of the marketing and outreach team

Source and manage marketing and PR contractors

8+ years of growth marketing or audience development experience, and/or marketing experience in podcasting, digital media, entertainment or publishing

Collaborating with VP of Digital to create vision for the future of the agency’s capabilities and technology

7-10 years of experience – ideally in event-planning space

Experience working in B2B and B2C settings

Advanced knowledge of user behavior and website analytics (Tableau or similar data visualization platform), email marketing, database marketing

Reporting and data visualization (in collaboration with dedicated team)

Paid search and social advertising (in collaboration with dedicated team)

Knowledge, Skills and Abilities Required:

• Other responsibilities as assigned.

Fully Remote Position. Minimal travel (e.g., 2x/yr.) to conferences and meetings, as necessary.

Reports to the Chief Executive Officer.

Please email curriculum vitae and cover letter to

. Applicant review will continue until the position is filled.

Provide strategic updates to the management team on performance, development, and growth of sales organization.

Manage the Company’s social media management and social intelligence practices.

Maintenance and management of “swag” inventory for recruiting, employee, and client engagements.

Expertise in all go-to-market disciplines including marketing, sales, account management and business development.

Leadership & Management Behavioral Competencies:

Manage the sales pipeline, including forecasting and budgeting.

Oversee the company's mobile app in order to increase usage, engagement, and experience

Manage the editorial direction, design, production, and distribution of communications

Minimum of seven years of experience in marketing, communications, or public relations

Experience training and supervising personnel

Demonstrated experience in writing press releases, making presentations, and negotiating with the media

Excellent written and oral communication skills