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Strategic Marketing Liaison, Neuroimmunology

Company

Horizon
Address , , Ks
Employment type FULL_TIME
Salary $171,000 - $209,000 a year
Expires 2023-06-25
Posted at 1 year ago
Job Description
At Horizon Therapeutics, we define success by the number of lives touched, lives changed, and lives saved. Our global biotechnology company is made up of agile, out-of-the-box thinkers with a focus on delivering breakthrough medicines to those living with rare, autoimmune, and severe inflammatory diseases. This is the heart of our global mission. Start a career that enables you to live up to your potential and help others live up to theirs. Join us.
The exceptional support we provide patients and communities equally extends to our employees. We offer industry-leading and award-winning benefits, compensation and rewards programs that positively impact all areas of our employees’ personal and professional lives.
Position Summary:
This position is a customer-facing role responsible for executing the customer aspects of the Neuroimmunology Business Unit’s peer to peer strategies and building productive relationships with speakers, thought leaders and other key influencers from key accounts in their assigned geography. The Strategic Marketing Liaison (SML) is responsible for compliantly liaising with Sales, Site of Care, Horizon By Your Side and Medical Affairs to address customer needs, identify/initiate appropriate projects of mutual interest to Horizon and customers, anticipate market trends, and uncover competitive intelligence, ensuring delivery against the Business Unit objectives. The SML will align across the Horizon organization to coordinate thought leader interactions and deliver a cohesive customer experience.
Responsibilities:
  • Liaise with sales and marketing to ensure thought leader concerns/needs are addressed in a timely and thorough manner
  • Contributes to content development by providing customer insight and perspective, increasing program impact & relevance
  • Disseminate thought leader insights to broader Horizon stakeholders, including marketing, sales, market access to drive development of new strategies and tactical approaches and to ensure a comprehensive view of market trends is integrated into overall planning
  • Coordinate leadership interactions at all assigned national/regional, state society conferences
  • Creates local peer to peer strategies in coordination with national and regional strategic marketing and sales business plans.
  • Collaborates closely with the Horizon advocacy team to develop relationships with key physician and patient organizations
  • Initiates and pursues opportunities to involve Horizon in meaningful programs with thought leaders to ensure Horizon is strategically and strongly positioned in the US NMOSD market
  • Collaborates with marketing team on peer to peer programs including speaker training programs and contributes to ongoing refinement of U.S. speaker bureau
  • Identifies evidence gaps across product and disease education through appropriate thought leader discussions and podium observations.
  • Captures, synthesizes and shares key thought leader insights to help shape brand strategy and prepare for future life cycle management and competitor entry into the marketplace
  • Significant customer-facing time, building relationships with existing and new thought leaders for involvement in current and future commercial activities
  • Creates and executes short term and long-term KOL engagement plans.
  • Seeks out information from relevant medical and scientific literature, scientific meetings, symposia, and seminars that differentiates Horizon Ophthalmology
  • Assists with speaker events, including selection of speakers, training for speakers and reviewing current speaker programs ensuring consistent messaging and compliant execution
Qualifications and Skills Required:
  • Previous experience in multiple commercial functions beneficial
  • Demonstrates leadership, strategic agility and persuasive aptitude
  • Proven track record of consistent achievement or exceeding expectations in assigned responsibilities, goals, objectives and any other relevant metrics, especially involving cross functional matrix teams
  • Ability to present ideas effectively by consolidating and customizing information
  • Thought leader or demonstrated KOL leadership experience a plus
  • Exceptional clinical/business acumen
  • Bachelor’s degree required; MBA or advanced degree a plus
  • Clinical experience in rare diseases or specialty biologics strongly preferred
  • Minimum of 7 years customer facing pharmaceutical or biotech industry experience (field sales, product marketing, medical or clinical experience in the same or related therapeutic area) is required
  • Experience in the neurology therapeutic area, with exposure to multiple sclerosis and key MS centers, strongly preferred
  • Demonstrated experience customizing and executing timely action plans across various initiatives
  • Strong organizational, analytic and time management planning skills
  • Exceptional ability to collaborate and/or lead cross functional teams
Travel Requirements:
  • Willingness to travel up to 80% of the time, inclusive of conferences on weekends, overnight programs as well as attendance at key internal meetings
  • Individual must reside within territory boundaries given travel requirements
Our Values
  • Accountability: We do what’s right for our patient communities through quality decisions and owning our successes and failures.
  • Transparency: We value collaboration. Trusting teach other and tackling tough challenges can make a powerful difference.
  • Growth: We fiercely innovate and evolve to better ourselves, our communities and our patients.
These three values come to life through our five Leadership Expectations that apply to all Horizon employees
  • Exhibit Intellectual Curiosity: Seek to understand what you do not know; ask the right questions of the right people and sources
  • Embrace Diverse Perspectives: Welcome others with a respectful attitude; integrate diverse perspectives into ways of working
  • Ensure Accountability and Courage: Step up to address difficult issues and hold self and others accountable to commitments
  • Develop Talent: Provide feedback, coaching and mentorship to help others be more effective in their role
  • Enterprise Mindset: Look beyond one’s team, brand or function to see the broader company and external perspective
Compensation and Benefits Summary:
The salary range for this role is $171,000.00-$209,000.00 annually. The base salary offered may vary based on the final candidate's qualifications. The level of this role may also change based on the final candidate's qualifications.
In addition to the salary, this position is eligible for the benefits listed
here
and for the following plans:
Salary Plan, Annual Merit Plan, Annual Equity Grant, New Hire Equity Grant, MBO Bonus, Car Allowance
At Horizon, we know that disease does not discriminate. We embrace the bold ideas of one another, foster a sense of belonging, and value inclusion. We attract and develop diverse talent because we believe that when people from different backgrounds and life experiences come together, we make lives better.
Horizon intends that all qualified applications are given equal opportunity, and that selection decisions be based on job-related factors. We do not discriminate based on race, color, religion, gender, sexual orientation, national origin, age, disability, veteran status, or any other characteristics protected by law.