Social Media & Partnerships Coordinator

Social Media & Partnerships Coordinator

Status: Full Time/Non-Exempt

Reports to: Marketing Project Manager

Salary: $20.00/hr - $25.00/hr

Fresh Patch - As seen on Shark Tank - is looking for an amazing Social Media & Partnerships Coordinator to join our expanding team and maintain oversight of our social platforms as well as cultivating & maintaining relationships with our creator and influencer partners.

In this role, you will manage the strategy and execution of the influencer marketing program, as well as our social media platforms and content calendar. This is inclusive of coordinating content creation by our marketing team and partners to execute our brand strategy. The ideal candidate is a dog lover who is exceptionally detail oriented, and able to maintain multiple projects at any given time, communicates effectively and is able to understand and utilize brand language.

Responsibilities:

Key Roles and Responsibilities for the Social Media Manager position include but are not limited to:

• Social media point of contact for the company.
• Schedules and plans content weekly using Hootsuite.
• Works with the marketing team to gather multi-media assets for weekly posts.
• Produce detailed monthly and campaign-specific reports for social media and influencer initiatives.
• Manages and responds to Comments and DM’s from customers. Reports any customer service-related concerns and/or inquiries to the Customer Service team.
• Manages our social media platforms: Instagram, Facebook, TikTok, Pinterest, Twitter, Youtube, Reddit, etc… and expanding into other platforms as necessary.
• Responsible for establishing and tracking KPIs in addition to reporting to management.
• Stays up to date with the latest trends and proposes new opportunities to push brand visibility.
• Identify and engage with key influencers in our target audience, build and maintain strong relationships with them, and negotiate influencer partnerships and campaigns .
• Run existing and create new influencer marketing programs. This includes influencer selection, negotiation, contract development, content creation monitoring, and reporting.
• Assist with influencer and talent content strategy and amplification.

We’re looking for candidates with these qualifications:

• First rate communications and collaboration skills.
• Demonstrated history of managing social platforms and utilizing programs to track and schedule postings.
• Experience with project management, community management, analytics, and/or content development preferred.
• 1-3 years experience managing social media accounts across platforms required.
• Able to manage multiple projects independently and with a team.
• Accustomed to working in a fast-paced, collaborative and creative environment; ability to manage multiple projects at the same time.
• Excellent problem-solving skills and attention to detail.
• Customer service skills with an understanding of appropriate social media voice and tone.