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Seo Specalist Jobs
Company | Talogy |
Address | United States |
Employment type | FULL_TIME |
Salary | |
Category | Higher Education |
Expires | 2023-07-19 |
Posted at | 10 months ago |
About Talogy
Talogy may be our new name, but there is a 70-year story behind it, with purpose at the center. We were born in 1946 with the determination to use assessments to help young adults enter the workforce after a period of world turmoil. We’ve carried that purpose at our core and evolved so we can solve talent challenges for organizations around the world.
From hiring to development to organizational culture, from emotional intelligence to safety to vertical solutions, we have done it all.
At Talogy, we care deeply, we listen. Our experts craft the solutions that fit your talent challenges.
Learn more about what we do at: http://www.talogy.com
Summary
Talogy is seeking a motivated individual to lead the SEO strategy and support the day-to-day management of our global website presence. This is an exciting role for a tech-savvy marketer with a strong passion for website performance and management.
This position will be responsible for supporting the global web presence of Talogy, particularly in the areas of domain development and maintenance, technical and on-page SEO, translations, and vendor management. Reporting into the Senior Manager, Global Websites, you’ll be highly involved in building our website into an effective global domain.
You’ll get to work in a rapidly growing business and have an opportunity to make an impact every day within this truly business-critical and highly visible role.
This is you
Meticulous About Deadlines – You do what it takes to meet established timelines without sacrificing the quality of your work product.
Engaged – You enjoy taking on challenges and you like ‘rolling up your sleeves and getting stuff done.’ You are a self-starter and manage your work and deadlines independently and effectively. You also understand the value of working collaboratively with colleagues both within and outside the core team.
Experienced – Leveraging your knowledge of website localization and SEO, you will have demonstrable experience in developing processes which strengthen our digital presence.
Strategic – You can see the big picture and understand how to translate market needs into effective marketing strategies. You enjoy deconstructing complex scenarios and analytics and breaking them down into simple action plans. This involves communicating with key stakeholders across multiple regions and departments to identify their needs. It also involves interpreting that information to develop comprehensive strategies to meet those needs. You know how to then prioritize and put those plans into action.
Infrastructure Builder – If you excel at developing and implementing global information infrastructures and sitemaps, you’ll love this role. You’ll be motivated – not intimidated – by the multiple moving parts and site architecture that needs to be created. You’ll need to continuously monitor web analytics, SEO dashboards, visitor behavior, and any other data that informs future steps and continuously improves the site’s performance on a global scale.
Team Player and Influencer – You want others to succeed and have the desire to support a marketing team with varied needs. Your communication skills are top notch which will help you be successful in this role.
This is what you've done
Developed SEO Strategies – You are knowledgeable on best practices and strategies and have executed plans in coordination with internal stakeholders and agencies. You have used tools such as SEMrush and Ahrefs and are comfortable recommending changes to website architecture, content, linking, and other factors to improve SEO positions.
Maintained Content Management Systems – You are very comfortable working within a variety of Content Management Systems, and you know how to maximize their use to maintain website operations. You have experience with platforms such as WordPress, Drupal, and Joomla.
Used Data to Assess Effectiveness – You have a wide range of experience in measuring and evaluating key analytics to determine how to optimize on-page content and navigation to
Talogy
Encourage lead conversion, foster information sharing, and create a seamless user experience for all site visitors. You are intimately familiar with the Google Suite (Analytics, Search Console, and Tag Manager) and other data analytic platforms.
Reported Success – You have extensive experience generating regular reports and proactively communicating progress toward goals within your area for critical stakeholders.
Created Globalized Website Content – You’re familiar with the complexity of building an effective global website, from navigation to site architecture to translations and everything in between.
Multi-tasked Successfully – You have overseen global websites operating in multiple languages and worked alongside a variety of teams to keep projects moving forward according to widely varying requirements and deadlines. You have used project management systems such as Asana and communication tools such as Microsoft Teams.
Collaborated with Key Teams – You have worked closely with Senior Leaders, Technology, Demand Generation Managers, and Subject Matter Experts to create and optimize web assets that meet the needs of all the various teams.
- Content Marketing – You are comfortable working alongside Content Marketers to optimize blog content.
- Brand Adherence – You know that brand consistency is of the utmost importance when developing and maintaining a website and are comfortable working alongside internal and external stakeholders to ensure a cohesive look and feel.
- Ensured Website Accessibility – You understand the basics of website Accessibility standards, and you can tap into your own knowledge and that of platforms to formulate strategies and plans to create a seamless user experience.
- Product Marketing – You have worked alongside Product Marketing teams to optimize new product and services copy to build upon our web information architecture.
- Demand Generation – You have had experience working with Demand Generation Managers to support team initiatives and overall goals.
Talogy offers a competitive and comprehensive benefits package inclusive of:
- Generous PTO and Holiday Pay
- 401k plan with company match
- Medical, Dental, Vision, Life, and Short and Long-Term Disability Insurance
- Flexible Spending Accounts
Expressing an interest in employing your time and talent with PSI is paying us the ultimate compliment. We sincerely appreciate your interest!
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