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Senior Marketing Operations Associate
Company | Ibotta, Inc. |
Address | Colorado, United States |
Employment type | FULL_TIME |
Salary | |
Category | Technology, Information and Internet |
Expires | 2023-08-13 |
Posted at | 10 months ago |
Ibotta is seeking a Senior Marketing Operations Associate to join our innovative team and contribute to our mission to Make Every Purchase Rewarding. The Senior Associate will be responsible for efficiently executing personalized marketing communications through Braze, including email, push notifications, SMS, and in-app messaging. The ideal candidate must be organized, self-motivated, and detail-oriented while being capable of managing multiple projects across multiple teams and timelines. This position will require a strong technical background.
- Be a liaison between Marketing and Engineering on technical requests and help manage those requests to improve Marketing programs/softwares, including conducting acceptance-testing
- Embrace and uphold Ibotta’s Core Values: Integrity, Boldness, Ownership, Teamwork, Transparency, & A good idea can come from anywhere
- Help own and maintain technical documentation to support all campaign development processes and channels
- Help onboard new tools/programs for the Marketing department
- Ensure quality and accuracy of lifecycle communications programs across channels: email, push, in-app message, and SMS/MMS
- Support Marketing Operations in the build and execution of Marketing initiatives via the Braze marketing automation tool, to optimize user activation and retention
- Regularly learn about new features and capabilities within our tools to share best practices and share ideas for new revenue opportunities
- Anticipate issues and provide alternative methods of setup or delivery for campaign deployment
- Identify opportunities to implement standardized processes that improve project performance
- Work with others on the Marketing Operations team to analyze, detect, and help solve technical problems
- Ability to think creatively and solve complex problems across multiple platforms
- Self-directed and self-motivated with superior time management skills
- Ability to match Marketing’s business requirements with internal product capabilities
- 2+ years of experience or technical background required
- Strong organizational and analytical skills with keen attention to detail
- BA/BS degree related to business or technology
- Experience working cross-functionally with Engineering and/or Product teams
- Strong copy-editing skills
- Self-taught or professional experience with coding languages such as Liquid Logic, SQL, HTML, or CSS
- Strong background with Braze or similar CRM or marketing automation platforms
- Trello
- Experience with the following tools or related tools preferred:
- Figma
- Looker
- Braze
- Salesforce
- Brandfolder
- Confluence
- G-Suite
- Jira
- For the security of our employees and the business, all employees are responsible for the secure handling of data in accordance with our security policies, identifying and reporting phishing attempts, as well as reporting security incidents to the proper channels.
- Applicants must be currently authorized to work in the United States on a full-time basis.
- Base compensation range: $65,000 - $79,000. This compensation range is specific to the United States labor market and may be adjusted based on actual experience.
- Ibotta is an Equal Opportunity Employer. Ibotta’s employment decisions are made without regard of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status.
- This position is located in Denver, CO or with the option of full-time remote and includes competitive pay, flexible time off, benefits package (including medical, dental, vision), Lifestyle Spending Account, 401k match, and equity.
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