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Regional Retail Event Marketing Manager

Company

LeafFilter Gutter Protection

Address Atlanta, GA, United States
Employment type FULL_TIME
Salary
Category Consumer Services,Retail,Events Services
Expires 2023-06-04
Posted at 1 year ago
Job Description

The Leaf Home Solutions Events team administers brand recognition and product demonstration at local events to generate leads and connect with the community. If you have an entrepreneurial spirit, are hard-working, and can wear many hats we’re looking for you! We have ambition and drive and we’re in constant development. For us, we strive to be better than the best and we want you to join in our success! We consistently promote Senior Management from within the organization and will give you the training and expertise to take the next step in your career!

What’s in it for me?

  • Training – Be set up for success from day one with industry leading training and support at levels
  • Free Benefits – Heath, Dental, and Vision are FREE for employees! Our company paid plans also offer low co-pays and low deductible too! Gym reimbursement is also included!
  • Compensation – Earn a base salary of $100,000 – industry best!
  • Weekly Pay – Industry leading compensation package and weekly direct deposit
  • Advancement – Growth equals more opportunity for all employees – our leadership team is developed from within!


At Leaf Home Solutions we’ve crafted a team of the very best to ensure we make a difference… both to the homeowners we support and the staff that’s at the heart of it all. We are driven by the hard-working and creative individuals that are passionate about their careers and what they do. LeafFilter Gutter Protection seeks to provide the best gutter cover solution paired with an outstanding customer service experience from beginning to end. Leaf Home Safety Solutions installs accessibility solutions like stair lifts, walk-in tubs, and walk-in showers to enhance the safety of our customers in the homes they love. Leaf Home Water Solutions offers home water purification and water softener systems to protect and preserve the longevity of the home and the people living in it. Leaf Home Enhancements provides home upgrades including custom cabinet restyling, one day bathroom renovations, and high-quality windows and doors. Leaf Home Solutions believes that home is where the heart is, and our team strives to make each home a safer and more livable space.


Position Summary:

The Regional Retail Event Marketing Manager is responsible for managing a team of Retail Event Marketing Managers and Assistant Retail Managers within the Southeast Region (Georgia, Alabama, Tennessee). This individual is accountable for their direct report’s performance, ability to exceed revenue targets, maintain budgets, and the successful execution and operations of the Event Marketing Department.


Essential Duties and Responsibilities:

  • Attend trade shows, home shows, fairs, festivals, and community events and manage event marketing team in generating new sales leads
  • Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow up
  • Collaborate with Leadership Team to grow brand presence within the local assigned region
  • Track and report event metrics to evaluate performance and ROI of events
  • Performs other duties as assigned by Directors.
  • Responsible for exceeding sales lead quotas based upon established KPIs
  • Manage event marketing material and equipment set up and tear down
  • Recruit, hire, train and develop District Event Marketing Managers and Event Marketers to create accountability through established Event Marketing goals and KPIs
  • Identify, schedule, and plan event calendar for team of Event Marketers and Managers in assigned region.
  • Responsibility for budgeting and staffing for identified local events
  • Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization

Experience and Minimum Qualifications:

  • Strong planning and organizational skills, including attention to detail
  • Detail-oriented and can focus on the task at hand, no matter how minute, by finding the most efficient and effective pathway to completion.
  • Travel within the assigned territory as needed
  • Ability to juggle various work activities and shift their attention from one task to another to meet the demands of different stakeholders without “dropping the ball”.
  • Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status).
  • Ability to work evenings and/or weekends and pre-scheduled events
  • Knowledge of current best practices and new strategies for event marketing
  • Self-starter with ability to manage and develop others
  • Valid driver’s license with reliable transportation to/from assigned events
  • Excellent written and verbal communication skills
  • 5 + years of experience of successful multi-unit management positions in direct-to-consumer industries
  • Bachelor’s Degree preferred, or equivalent combination of education, training, and experience.
  • Experience with large scale budgeting and planning with proven track record of managing on a multi-unit or regional level-sales management experience a plus.
  • Ability to thrive in a fast-paced, high-energy, team-oriented environment and have a “roll up your sleeves” and “today not tomorrow” mentality.
  • Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).
  • Strong recruiting and training skills
  • Ability to handle multiple priorities at one time
  • Apply active listening skills through the ability to comprehend information presented and respond thoughtfully.

Preferred Knowledge, Skills, Abilities or Certifications:

  • Experience in lead generation and/or experiential marketing
  • Previous experience in home improvement event marketing
  • Previous management position(s) in Direct-to-Consumer marketing
  • Experience in multi-unit management

Travel Requirements:

  • Occasional overnight travel required.
  • 50% travel required.