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Marketing Manager Jobs

Company

Hyatt Hotels Corporation

Address Austin, TX, United States
Employment type FULL_TIME
Salary
Category Hospitality
Expires 2023-05-28
Posted at 1 year ago
Job Description
Organization- Miraval Austin Resort and Spa


Summary


Join us for this incredible opportunity to be part of our Marketing team as a : Marketing Manager at Miraval Austin Resort and Spa located in Austin, TX/Remote/Hybrid*. Full-timeopportunities available! Not only will you be part of a rock-star team, but you will also get to be part of a team that won North America’s Best Resort Spa and Texas’ Best Resort Spa by World Spa Awards!


More than a spa resort, health retreat, or luxury hotel, Miraval Austin is an unrivaled wellbeing space that puts purpose and people at our core, serving as a catalyst for changing lives and celebrating individuality.


  • Note – Remote or hybrid applicants must be willing to travel to Miraval


Austin property for immersions, and special events as needed.


We offer excellent benefits:


  • Paid Family Bonding Time and Adoption Assistance*
  • Free room nights, Discounted and Friends & Family Room Rates*
  • Free colleague meals during shift
  • Exact benefit package is contingent on status
  • Access to resort facilities including spa services, programming, hiking trails and gym
  • Employee Stock Purchase Plan*
  • Generous Paid Time Off policy*
  • Medical, Prescription, Dental and Vision Insurance with only a 30 day waiting period*
  • Tuition Reimbursement*
  • 401K with company match*
  • Discounts at various retailers –Apple, AT&T, Verizon, Headspace and many more


Job Overview –


The Marketing Manager will be responsible for managing and executing property marketing strategies to achieve Miraval Austin business goals including increasing brand awareness, leveraging brand partnerships, driving website traffic, increasing digital engagement, CTRs, and revenue. Primary duties are to manage annual marketing plans, taking ownership of property Commercial Marketing Calendar, generating month end reports, executing content production and content creation initiatives for the property. The Marketing Manager will support project management assignments, administrative responsibilities, and brand awareness communication. This position reports to the Miraval Austin General Manager from a stakeholder and administrative perspective and the Miraval Group - AVP of Sales, Marketing & Brand and Director of Digital & Brand Marketing from a strategic and directional perspective. The ideal candidate is an experienced professional with demonstrable creative writing skills, problem-solving skills, ability to support multiple cross-property teams, perform well under deadlines and be detail-oriented. This position should be an expert in content optimization and brand consistency, ensuring that all marketing channels, website, social media platforms are upholding Miraval brand standards. Ultimately, the Marketing Manager should be able to oversee all marketing content initiatives to ensure high customer engagement, brand consistency and a positive guest experience.


Skills –


  • Proactive
  • Capacity to drive industry best practices
  • Strong communication skills, both written and oral
  • Must be a team player
  • Organizational and planning skills
  • A good listener


Essential Job Functions –


  • Manage the execution of marketing strategies and initiatives to support business goals


for Miraval property


  • Track and report on monthly marketing initiative and ROI reporting in RevMax


presentations and Commercial Calendar


  • Execute property printed monthly guide, along with all other printed and electronic


promotional materials (digital boards, upcoming events, promotional and educational


templates) for the property and property teams


  • Manage the property’s marketing and communications plan including marketing,


advertising (print, social, digital, website), public relations, guest loyalty, special event


planning and promotions


  • Work with the brand marketing team as well as vendors, partners, property teams to


coordinate marketing activities. Flawlessly execute on programs, spa & culinary and


initiatives for the property


  • Organize and able to effectively handle multiple projects at the same time.
  • Work with programming, spa, and culinary teams and creative source to oversee


development of property guide, digital marketing boards, and other on-site


communication items


  • Work in a fast-paced environment and deliver projects on deadline including


initiatives including but not limited to direct mail, loyalty programs, monthly guide,


guest events, CRM campaigns


  • Monitor Hyatt and individual property website accuracy and ensure content updates


are executed efficiently as required


  • Manage all marketing and public relations site visits. Coordinate all itineraries and
  • Assist with coordination and execution of on-site photo and video shoots.
  • Assist with the development of property specific content.


ensure flawless executed stays


  • Maintaining, Printing, Ordering, and overall Collateral inventory
  • Development, tracking and processing for marketing guests VIP / press with site


alerts, itinerary planning, press kits, amenities, and deliverable tracking


  • Management of marketing media deadlines and project timelines
  • Assist with processing and organizing marketing invoices and working with DOF on
  • Month end reconciliation & budget forecasts
  • Marketing/community relations events coordination
  • Assist with communication and adherence of brand vision and brand SOPs on


property and with all departments


  • Maintain asset manager with approved photo, video, and creative assets
  • Maintain key understanding of property department’s key initiatives and goals and


provide marketing support to Culinary, Spa, Sales, Retail, Programs, Leisure Sales


Qualifications


  • 3-4 years professional copywriting and/or journalism experience
  • 3-4 years copywriting and social media content management.
  • 3-4 years marketing experience particularly familiar with social media channels and


social media marketing


  • Bachelor of Arts or Science or associated degree
  • Strong understanding of social media analytics tools and the ability to optimize
  • Writing, blogging, proofreading ability
  • Experience managing website content and WordPress platforms
  • Superior knowledge of top-performing social media platforms
  • Ability to create cutting-edge social media and digital marketing content


strategies based on findings


  • Experience in hospitality or wellness/spa marketing
  • Ability to work independently and flexibly with significant attention to detail and


accuracy


  • Ability to collaborate with marketing and property teams to create promotional


concepts


  • Capacity to prioritize and work on multiple projects at once while meeting deadlines