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Marketing Communications Assistant Jobs

Company

Far Niente Family of Wineries & Vineyards

Address Napa, CA, United States
Employment type FULL_TIME
Salary
Category Beverage Manufacturing
Expires 2023-07-24
Posted at 11 months ago
Job Description
Marketing Communications Specialist, Far Niente Wine Estates
Founded in Oakville, California in 1885 and restored in 1979, Far Niente is consistently recognized as a benchmark producer of Napa Valley Chardonnay and Oakville Estate Cabernet Sauvignon.
Join our Company which is rich in history and stature.
Our team is expanding to support our growing portfolio. The Marketing Communications Specialist coordinates the strategic and operational management of activities related to the conception, development, creation, organization, and implementation of marketing communications.
You will be successful in this role while performing these essential responsibilities:
  • Collaborates with Wholesale Team to optimize FNWE’s position on the digital shelf by improving and maintaining brand content.
  • Acquires, manages, and protects digital assets (including images, videos, copy). Provides them to internal and external teams in a proactive manner.
  • Acts as primary contact for all social community conversations with social media agencies to ensure timely reaction to consumer comments & questions.
  • Manages trafficking of all digital and print ads, including managing the timelines and releasing artwork to the media partners.
  • Develops and maintains master Marketing Calendar that captures our media plans, social content calendars, email campaigns, product rollouts, and trade initiatives that support Marketing, Wholesale, and DTC.
  • Track ROI to measure the performance of marketing campaigns and initiatives.
  • Develops marketing reports using all incoming data and manages the collection and distribution of data & key insights.
  • Collects and organizes all internal and external reporting relating to conversion and engagement efforts.
  • Supports the creative team on their content plans by identifying missing or needed assets based upon the upcoming content calendar.
  • Acts as primary contact for all social community conversations with social media agencies to ensure timely reactions to consumer comments & questions.
  • Manages the content schedules led by outside vendors and acts as an internal liaison on these efforts across the broader marketing team.
  • Coordinates with the marketing creative services team to obtain assets for campaigns, landing pages, print collateral, and other projects.
  • Creates, edits, implements, and enhances communications and content, including website updates, social media posts, and digital advertisements, and collaborates with agencies and other vendor partners on digital marketing campaigns.
Our organizational culture is built upon a strong foundation of shared commitments:
  • Strives to elevate their performance and welcomes feedback. Is receptive to changing needs and priorities.
  • Acts with integrity, honesty, and fairness, working towards achieving personal achievement rather than public attention.
  • Displays trust in their actions, having the confidence to know that we are all working for the benefit of each other.
  • Demonstrates an attitude of teamwork by working collaboratively with peers to identify positive solutions to problems or issues.
  • Brings forward ideas for improvement and ways to increase efficiency. Is open to new ideas and positive change.
  • Shows care and responsibility for the resources that have been provided to them and aids in our efforts for social responsibility and being environmentally conscious.
  • Demonstrates respect for peers and colleagues, embraces differences and strives for understanding.
  • Demonstrates ownership of job responsibilities through focus, determination, and attention to detail.
  • Demonstrates pride in their work while striving for excellence.
You will be qualified for this role if you met these requirements:
  • Ability to stand and ascend and descend stairs.
  • Excellent verbal and written communication skills.
  • Ability to lift to 30 lbs.
  • Previous 2-3 years’ experience in digital marketing or similar setting.
  • Excellent organizational skills, attention to detail, and time management skills with proven ability to meet deadlines.
  • Strong analytical and problem-solving skills.
More about our Story:
A dedication to winemaking in its highest form, paired with a focus on house style, vineyard ownership, social responsibility and legendary hospitality, has established Far Niente as one of the world's great wine estates and provided the foundation for growth of our other varietals.
Over the years, five exceptional wineries have been proudly added to the Far Niente Family of Wineries and Vineyards: Established in 1989, Dolce is the only American winery dedicated to producing a single late harvest wine. Our second Oakville winery, Nickel & Nickel, focuses on 100-percent varietal, single-vineyard wines from some of Napa Valley’s finest vineyard appellations. In 2007, we launched EnRoute, which is committed to crafting focused, textured Pinot Noir from the Russian River Valley. Bella Union specializes in creating a single Cabernet Sauvignon from carefully selected Napa Valley vineyards. And our latest launch, Post and Beam, represents craftsmanship, tradition, legacy, and purity in winemaking.
We are an Equal Opportunity Employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics.
More detail about Far Niente Winery part of Far Niente Family of Wineries and Vineyards, please visit https://culinaryagents.com/entities/18015-far-niente-winery