Marketing Automation Specialist - 74719

Job Title: Marketing Automation Specialist

We're partnering with a leading global provider of legal, regulatory, and business information. We help customers increase productivity and improve decision-making and outcomes. Our 10,500 experts and innovative tools help us shape a better world for our customers and communities.

What will your day look like?

• Developing, refining and enforcing best-practice processes for email including Email reporting experience; knowledge of email metrics and able to identify trends and translate data into actionable business insights.
• Proactively lead creative and technical development of customer-facing email solution within departmental timeframes.
• Contribute to the development of lead nurturing campaigns, including developing initial strategy, managing email and landing page creation, and sales communication
• Managing all schedules, resources, and delivery dates in order to ensure successful delivery of all projects to meet negotiated deadlines and budgets.
• Sufficient in Pardot including creating and sending emails, creating landing pages and associated campaigns, handling lead imports and monitoring campaign results, and manage and execute campaign flows inside of Pardot.
• Ensure strategy and processes are in place to drive continuous improvement in service and quality levels as well as reduction in fulfillment times specific to Digital Services.
• Ensuring compliance with branding guidelines and content across all efforts.
• Analyze ROI on marketing tactics and refine promotional plans on a continuous basis.

Why do we love this company?

• Collaborating with a globally recognized brand
• Strong potential for contract extension
• Engaging and supportive team environment
• Competitive benefits throughout the contract period

What's required?

• 1+ years of experience managing complex operations and activities in a digital marketing environment.
• 1+ years of internet communications / email / web-based management experience.
• Experience with Pardot and Salesforce, including integration.
• Proven ability to partner with various groups within an organization such as Marketing, Sales and Analytics teams to build consensus, gather and execute.
• We are seeking a Bachelor’s degree in marketing, communications, business or technology.

What else should you know?

• Hours: Full-time
• Duration: 3 Month contract (opportunity of extensions)
• Remote
• Pay Range: $20 - $24