Marketing Analyst Jobs

What you'll do:

- Analyze marketing performance - Analyze and report the performance of various digital acquisition campaigns and creatives, and help to continuously improve all marketing KPIs.

- Collect and process paid traffic data - Run daily data checks for all paid traffic sources, to quickly identify abnormalities and apply effective problem solving methodologies.

- Build marketing analytics tools - Help create the tools that will level up our marketing team, including customer segmentation and projections.

- Make actionable recommendations - Work closely with the UA team and deliver actionable insights and reports from our vast amount of UA and in-game data, with the goal of improving UA efficiency.

- Collaborate across teams - Work cross-functionally with paid media, brand marketing and product teams to define goals, critical metrics, and measures of success.

- Be a Marketing Analytics Expert - Stay on top of industry best practices, data privacy policies, and innovative data tools to recommend new strategies to improve our marketing approach.

What you'll bring:

- 2-3 year of professional experience in data analysis of digital marketing, user acquisition, or related analytics and reporting.

- Experience working with data from attribution tools to optimize digital acquisition marketing.

- Proficiency in SQL, or other analytic programming languages.

- Sensitivity for data quality and deep quantitative analysis skills.

- Ability to deliver clean, accurate and understandable data visualization and dashboards and presentations.

- Excellent sense of organization and great autonomy, enjoy individual and teamwork.

- Good knowledge of Chinese (written and oral).

- Knowledge of and passion for games.