Engagement Manager Jobs

The Engagement Manager is responsible for managing and driving audience engagement across Valuetainment's social media platforms, including Facebook, YouTube, LinkedIn, TikTok, Instagram, and Twitter. This role focuses on developing strategies to enhance brand visibility, foster positive interactions with the online community, and maximize audience engagement. The Engagement Manager collaborates closely with the Marketing Manager and other stakeholders to ensure the company's social media presence aligns with Valuetainment's objectives.

Responsibilities:

• Develop and execute social media strategies to drive audience engagement and growth.
• Monitor and optimize ad performance to achieve desired objectives and maximize return on investment.
• Ensure brand consistency across all social media platforms, maintaining Valuetainment's visual guidelines, tone, and messaging.
• Develop and implement a content calendar, ensuring timely and consistent content delivery.
• Analyze campaign results and provide insights and recommendations for future optimizations.
• Collaborate with the Marketing Manager to develop and execute paid social media advertising campaigns.
• Collaborate with the design team to create visually appealing and on-brand graphics and videos.
• Generate creative and engaging content ideas that align with Valuetainment's brand voice and objectives.
• Collaborate with the Marketing Manager to align social media initiatives with overall marketing goals.
• Respond to user-generated content, reviews, and comments in a positive and engaging manner.
• Monitor social media analytics and generate reports to evaluate campaign effectiveness and audience behavior.
• Devise strategies to increase audience engagement, reach, and followership across social media platforms.
• Manage and maintain Valuetainment's presence on Facebook, YouTube, LinkedIn, TikTok, Instagram, and Twitter.
• Collaborate with internal teams to gather relevant content and ensure consistent messaging.
• Collaborate with influencers, partners, and followers to expand Valuetainment's online reach.
• Create and curate compelling text, image, and video content for social media platforms.
• Stay updated with social media trends and best practices to optimize Valuetainment's online presence.
• Identify target audience segments and tailor content to meet their needs and preferences.
• Monitor and respond to comments, messages, and inquiries in a timely and professional manner.

Qualifications:

• Basic knowledge of graphic design and video editing tools is a plus.
• Excellent written and verbal communication skills, with attention to detail.
• Creative thinking and ability to develop engaging content ideas.
• Strong organizational and time management skills, with the ability to multitask and meet deadlines.
• Proven work experience as a Social Media Coordinator, Social Media Manager, or similar role.
• Familiarity with social media advertising and best practices.
• Proficiency in social media management tools and analytics platforms.
• In-depth knowledge and understanding of various social media platforms, including Facebook, YouTube, LinkedIn, TikTok, Instagram, and Twitter.

Note: Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

Valuetainment channel on YouTube: https://www.youtube.com/c/valuetainment

This is an in-office position. We are not offering remote. Our office is located in Ft. Lauderdale, FL.

Valuetainment is proud to be an Equal Opportunity Employer. Our hiring practices provide equal opportunity for employment without regard to race, religion, color, sex, gender, national origin, age, United States military veteran’s status, ancestry, sexual orientation, marital status, family structure, medical condition including genetic characteristics or information, veteran status, or mental or physical disability so long as the essential functions of the job can be performed with or without reasonable accommodation, or any other protected category under federal, state, or local law.