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Email Marketing Specialist - Remote - Us
Company | Holland America Line Inc |
Address | , Seattle, 98119, Wa |
Employment type | FULL_TIME |
Salary | $54,200 - $73,200 a year |
Expires | 2023-07-15 |
Posted at | 1 year ago |
At Seabourn, we are passionate about travel. We believe that traveling for pleasure has a redemptive power that enriches people’s lives. And we believe that people should travel well. Seabourn pioneered small-ship, ultra-luxury cruising, and continues to represent the pinnacle of that unique style of travel.
We’re looking for an amazing Email Marketing Specialist to fill this role, which is based in our Seattle office. You’ll be responsible for building out Seabourn’s consumer lifecycle email program assets in support of guest loyalty and retention. This role contributes to strategy and content creation and owns email production and the execution of lifecycle email program assets. The person in this role will apply their email marketing expertise, skillset and understanding of HTML and CSS to ensure brand visual quality, accuracy, delivery, and innovation of e-communications. Additionally, this role produces occasional sales collateral in support of the stakeholders within the Marketing/Sales and Guest Services Divisions.
Here’s a summary of what Seabourn is looking for in its Email Marketing Specialist role. Is this you?
Responsibilities
- Coordinate with multiple teams from Marketing teams, Pre-Cruise Revenue team, Creative Services, CRM and IT to setup and execute campaigns
- Coordinates with marketing teams for scheduling, prioritization, and trafficking of proofs to internal clients; then completes revisions and finalizes execution of assigned projects on deadline and on strategy
- Monitor the marketplace to keep ahead on best practices and strategies of our competitors and other leading marketers
- Collaborates on strategic initiatives, presenting solutions and innovative ideas in the ongoing development of e-marketing programs
- Prepares all email assets (graphics and written content) according to brand style and legal guidelines, and proofs for quality assurance
- Responsible for other tactical communication projects, as directed by the manager
- Employs and ensures electronic best practices and applies a high-level of creativity in the design and production of e-communications, specifically HTML emails, email journeys, e-newsletters and other communications as needed
Requirements
- Must be legally authorized to work in the United States. Holland America is unable to sponsor or take over sponsorship of employment visas at this time (e.g., H-1B status).
- Excellent teamwork, communication, and time-management skills
- Bachelor's Degree (Marketing, Corporate Communications, Business Development, or related analytics fields)
- Understanding of email marketing best practices
- Intermediate knowledge of HTML, CSS, Dreamweaver or Sublime Text like editor, Photoshop, plus experience in Microsoft Excel
- Minimum 1 year experience working with an email marketing platform (Responsys, Braze, Hubspot, Salesforce Marketing Cloud, etc)
- Experience with luxury and premium products; travel brands experience a plus (preferred but not required)
- Ability to manage time and multiple priorities with a variety of internal and external stakeholders
- Proven experience establishing strong collaborative relationships across varied sets of stakeholders
- 2+ years in an Email Marketing Role
- Ability to manage multiple projects at the same time under short deadlines
- Experience in developing and implementing automated email campaigns
Please note that this position can be 100% fully remote, US only
What You Can Expect
- Rewards & Incentives
- 401(k)
- Health Benefits
- Tuition & Professional Certification Reimbursement
- Cruise and Travel Privileges for You and Your Family
- Base Salary Range: $54,200.00 to $73,200.00. The range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and experience uniquely.
- Training & Professional Development
- Employee Stock Purchase Plan
Our Culture…Stronger Together
Our highest responsibility and top priority is compliance, environmental protection and the health, safety and well-being of our guests, the people in the communities we touch and serve, and our shipboard and shoreside employees. Please visit our site to learn more about our Culture Essentials, Corporate vision Statement and our Core Values at: https://www.seabourn.com/en_US/our-company/mission-values.html
Seabourn is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Americans with Disabilities Act (ADA)
Seabourn will provide reasonable accommodations with the application process, upon your request, as required to comply with applicable laws. If you have a disability and require assistance in this application process, please contact [email protected]
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