Digital Marketing Specialist Jobs

Digital Marketing Specialist

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ATTENTION PHILADELPHIA:

Are you a self-motivated person with a commitment to socially equitable values, strong media literacy, and a desire to grow with a diverse and creative team?

Creative Repute wants YOU!

We're seeking an Impact-Driven Digital Marketing Specialist to utilize data to reach a wider audience, create emotionally resonant messaging, and build lasting relationships with clients and our communities.

Responsibilities include creating and executing digital marketing campaigns and digital advertising campaigns, Ad copywriting & content creation, developing visual assets for digital campaigns, administering websites & publishing content, monitoring, adjusting, and optimizing marketing campaigns as needed, creating/ extracting campaign performance reports and communicating results to leadership and clients, familiarity with ad buys pricing and targeting the demographic data of the target audience, expanding your digital marketing skill sets as platforms change and update algorithms.

The position demands someone who is attentive to detail, a self-learner, and self-motivated.

Creative Repute’s Mission & Values

Our mission is to hire, support, and empower diverse experts who share a collective drive for positive impact and global transformation.

📌 Benefits of Working with Creative Repute

- Freedom and flexible hours; you set your own schedule and can work from anywhere.

- Meaningful work; we’re mostly focused on social justice issues.

- Work with a supportive and empowering team; it’s our work culture.

- Guidance and manuals will be provided if needed.

- Room for growth; our success is mutual.

📲 Duties and Responsibilities

• Assist with company’s marketing effortsand clients’ marketing needs
• Gather, organize, and decipher data
• Monitor campaign analytics and adjust and optimize as necessary in order to maximize ROI.
• Moderate client focus groups and meetings
• Conduct creative briefs and discovery sessions
• Track main marketing KPIs such as cost per lead, conversion rate, and traffic.
• Ability to track and interpret other KPI’s such as LTV, CAC, Conversion Rates, Click-Through Rates, etc.
• Ability to measure and evaluate the performance of each marketing effort
• Contribute towards the completion of both print and digital designs
• Prepare marketing campaign and advertising campaign strategy reports and suggestions in order to achieve campaign objectives
• Contribute to design reviews
• Proofread carefully
• Demonstrate excellent listening and note-taking skills
• Experienced in email marketing, social media marketing, and content marketing
• Present findings and marketing campaign analytics
• Demonstrate exceptional verbal communication and presentation skills
• Professionally interaction with clients in terms of demeanor and style
• Measure results and perform A/B testing on ads and adjust as needed to achieve result
• Conduct Market Research
• Format files for the right platform per requirements
• Report to senior team members
• Provide design files
• Offer impactful designs and content writing
• Research
• Meet set deadlines

📝 Requirements

- Must be based in Philadelphia, PA

- 2 years of direct work experience with marketing, social media management or business development

- Experienced in launching and running ads in google, facebook, instagram, linked-in and other platforms

- Proficiency in writing and speaking English and communication

- Experience with paid Social Media work, writing, Canva, and Gsuite

- Ability to interpret data and analytics

- Experienced with Search Marketing, Ad testing, and online ad campaigns

- Digital Marketing background

- Attentive to details

- Excellent communication skills

- Excellent listening skills

- Proven writing and editing skills

- Ability to think both creatively and strategically

- Hands-on experience with managing projects

- High degree of accuracy and attention to detail

- University or college degree is a plus

🤳🏽 Qualifications

• Must be flexible as the structure of the business is constantly evolving.
• A proven background in ad buying, ad placement and strategy is preferred.
• Most communication will take place virtually so you can work from home. You must be willing to speak to decision-makers about our services and you must be able to check-in with internal team members frequently. A strong internet connection is necessary.
• A proven background in paid social media work, or relevant experience. Marketing or relevant degrees are helpful, but not required if a strong resume can be provided. Prior experience with agency work is also preferred. Understanding and alignment with our values of inclusion and social equity and desire to bring these values to your works.
• Ideal applicants can provide examples of their creative or artistic work, as a strong creative mindset is relevant to the demands of the job.

Compensation

This is an independent contracting position that operates on flat rate agreements for each project or project phase.

Please apply if you’re creative, a self-starter, and a problem solver.

To Apply

Please send your resume to [email protected] with the subject line, "ATTN: Hiring Team"