Content Marketing Manager Jobs

ABOUT US:

Please view the Crunchr career page: https://career.crunchrapps.com.

SOME CONTEXT ABOUT THE ROLE:

Crunchr, the people analytics platform, is seeking a superstar Content Marketing Manager. In this role, you will drive global content strategy, create compelling copy and narratives, and enhance success across the funnel. This is our first content marketing hire, so you should be ready to dive in and get your hands dirty. You need to enjoy both strategy and writing exceptional pieces of content yourself.

You will have significant autonomy to shape the content strategy, put together a content calendar, establish processes, and collaborate with Marketing, Sales, Customer Success, and Product teams to ensure success. Notably, you will also be responsible for content distribution strategy and execution through email, ads, social media, and our website. As an inquisitive and data-driven content marketer, you'll continuously evaluate and improve our content performance on these channels. In other words, this is a great opportunity for content marketers who want to make a big impact.

Key responsibilities:

• Own the content calendar including topics, content format, collaborators, timelines, and distribution.
• Work successfully together with the Creative team for design.
• Segment across the buyer journey and audience to create the right content for the right people at the right time.
• Drive performance of content distribution via all channels, earned and paid, including email, social, SEO/website, ads, etc.
• Define a content marketing strategy that contributes to building Crunchr’s brand, enhances customer experience, and builds pipeline.
• Measure and report on the effectiveness of content created.
• Identify, research, and write stories, copy, and ads that appeal to Crunchr’s personas.
• Collaborate closely with the digital marketing team on keywords and calls-to-action to increase content performance.
• Collaborate with colleagues in sales, customer success, and product to get the right message out there.

Note: this role can be performed partly remote and 2 days a week from our Boston office.

WHAT WE EXPECT FROM YOU:

• Team player mindset.
• Ability and passion to drive strategy as well as create content yourself.
• Exceptional writing skills.
• Self-starter with a growth mindset who enjoys autonomy and hands-on work.
• 5+ years’ experience defining, crafting, and distributing fantastic content.
• Experience in choosing and distributing content across relevant channels.
• Creative mindset, combining abstract thinking skills with attention to detail.
• Excellent verbal and written English communication skills.
• You are a great fit with our core values.

WHAT YOU CAN EXPECT FROM US:

• Career progression: with Crunchr’s growth, many roles will be created in the coming years.
• A role in which you can have great impact, you’ll be part of a scale-up that is building something big!
• Great people to work with.
• Competitive salary and secondary conditions like stock options and a medical plan.

Are you, or do you know, someone we should have a chat with? Let us know!