Content Director Jobs

Runa is pioneering a first-of-its-kind payment rail capable of issuing, sending and accepting digital value at scale.

Banking and card payment infrastructure still struggles to serve low-volume, high-velocity payments both locally and globally. Businesses send over $20 trillion in refunds, rewards, or remittances to consumers, employees, or freelancers, every year and waste thousands of hours, incurring costs of up to 50% per transaction and leaving the people they serve waiting days to receive their money.

Runa's is transforming the payouts landscape with a new digital payments infrastructure that enables businesses to send digital value to anyone, anywhere instantly, free of charge for senders and recipients. Recipients can immediately spend the value they receive on the Runa network including 2000 plus merchants across 30 countries, completely independently of the legacy card rails. Hundreds of leading companies rely on Runa to power instant, flexible global payouts to tens of millions of consumers including Sodexo, TopCashback, Perkbox, Sweatcoin, Coinbase and Globetopper.

We are committed to providing a hiring and working experience in which all people feel they are equally respected and valued regardless of race, religion, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. You can read more about our team here- Diversity & Inclusion

Whilst this position is remote first, we have a preference for this person to be based in either Denver, the New York City areas, or the Bay area and will be prioritising applications from candidates in these locations.

About The Role

As Runa's Content Director, you'll play a pivotal role in shaping the company's brand perception and driving business growth through impactful content strategies. Sitting on the growth marketing team, this is a new role that will develop and execute our overall content strategy, positioning us as a thought leader in the space and helping us drive expansion in key verticals. In the short term, you'll help write content such as videos, infographics, and social content, as well as manage a small team of freelance writers, with a plan to hire and manage an internal team in 2024.

What excites you:

Content Strategy, Planning, and Execution

• Maintaining and upholding the company's brand voice, tone, and messaging across all content assets, ensuring a consistent and recognizable brand identity
• Overseeing the creation and curation of a diverse set of content types including articles, blog posts, videos, infographics, eBooks, social media, and more
• Collaborating cross-functionally with marketing, sales, and product teams to understand target audiences, market trends, and business objectives
• Building an SEO strategy for both on-site and off-site and providing recommendations to optimize against your plan
• Helping connect the dots across channels and platforms including web, social, advertising, blogs, webinars, and more
• Identifying content gaps and opportunities, and creating a content plan to guide production and distribution
• Developing and implementing a comprehensive content strategy that supports Runa's business strategy
• Becoming our in-house AI expert as it pertains to content, and leveraging AI tools in order to scale our content production

Performance Analysis and Optimization:

• Establishing and owning content-related OKRs within the growth marketing team
• Using data-driven insights to optimize content strategies and improve audience engagement and conversion rates
• Monitoring content performance metrics and conducting regular analysis to identify areas for improvement and success

Industry and Competitive Analysis:

• Staying up-to-date with industry trends, best practices, and emerging technologies as it pertains to the payouts and payments space
• Conducting competitor analysis to identify opportunities and stay ahead of industry benchmarks

What excites us:

• The ability to blend the science of data and the art of creativity to produce thought-provoking content that engages target audiences in interesting ways
• Previous people management experience
• Excellent project management skills with the ability to prioritize and manage deadlines
• A high performer that has a natural drive and curiosity to always learn
• Deep understanding of SEO principles and content optimization techniques
• 10+ years of writing and content strategy experience, with roles that show progressive responsibility
• Strong copyediting skills
• Experience researching and writing content for fintech companies, particularly in the payments space

Benefits

🌴 25 days holiday + government holidays

🧠 All permanent employees receive extra days off to help boost their well-being when they need it

🚀 Participation in the Employee Options pool giving you ownership in Runa and participation in the upside

🚑 Health Insurance

💙 401K

👶 Enhanced parental leave

📚 $1,000 annual L&D allowance to invest in mastering your craft, including accredited studies. Plus 6 days study leave per year

🖥️ $150 to create an awesome remote work experience

⭐️ Recognition awards,, where we shine the spotlight on exceptional employees every quarter who in turn get a £100 award in the eGift card of their choice

☕️ Staff perks with Runa brands - discounts of up to 12% on coffee, weekly groceries, holidays, the list is endless

🎉 Quarterly team socials

Take a look under the hood of life at Runa from our employees perspective. This handbook built using Notion.so is what we use to navigate both the serene and choppy waters when needed. You might need to copy and paste the following link into your browser as job boards don't allow us to add hyperlinks - https://bit.ly/2PluGyG