Communications & Marketing Analyst, Principal

Communications & Marketing Analyst, Principal
Salary
$90,376.00 - $127,233.60 Annually
Location
Tacoma, WA
Job Type
Non-Classified
Job Number
P0310-23
Department
City Manager
Division
City Manager
Opening Date
06/06/2023
Closing Date
6/26/2023 5:00 PM Pacific

• Description
• Benefits
• Questions

Position Description
The City of Tacoma’s Media and Communications Office (MCO) is seeking a candidate with demonstrated success performing advanced, diverse communication strategies in an efficient, accurate, collaborative, and courteous manner. The ideal candidate values differences, demonstrates self- awareness, is action oriented, situationally aware, flexible, and adaptable and has a seasoned background demonstrating dynamic administrative ability and instilling trust in those they support and work with.
This position serves as an expert communications professional who provides consultations on communications strategies and tactics to general government departments. The duties of this position include creation and implementation of measurable and strategic communications plans for initiatives, programs and services, and management of communications with the community, media and internal stakeholders.
This position requires the incumbent to maintain a high level of confidentiality in all tasks, be highly responsive and exhibit a professional appearance and demeanor. This is a high stress / high volume position. Regular and predictable attendance is a must. While training, the position requires in-person attendance. Once fully trained, a hybrid schedule is possible at the Director’s discretion.
Essential Duties

• Consults with departments about services, programs, and initiatives to prepare strategic communications planning and implementation of communications deliverables, strategies, and evaluations; ensures cohesiveness and common messaging among communication plans and strategies (both internal and external).
• Writes and edits digital, print, podcast and voice media, coordinates production of collateral with graphic artists and other communications professionals.
• Engages with communities to continue to assess how they prefer to receive and provide communication.
• Serves as single point of contact and/or spokesperson for assigned departments; cultivates media relationships; performs background research and prepares news releases and talking points.
• Responds to emerging issues and emergencies; advises executives on media strategies and responses.
• Produces TV and video content through script writing, story generation, interviewing and researching topics. Generates content and provides feedback on PSAs.

In addition to important and meaningful work, this position offers a comprehensive total rewards package. Here are a few highlights:

• Applicants must be authorized to work in the United States, there is no sponsorship available for this position.
• Outstanding retirement plan. This position is included in the Tacoma Employee’s Retirement System (https://www.cityoftacoma.org/cms/one.aspx?pageId=11976) , a defined benefits plan.
• Excellent health benefits. We have a highly competitive and generous benefits package (https://www.cityoftacoma.org/government/city_departments/human_resources/employee_benefits/plan_information) for our employees and family with very low monthly premiums.
• City of Tacoma requires employees to reside in Washington State.
• Investment in our employee’s health. We have invested in a robust employee wellness program (https://wellness.cityoftacoma.org/) that offers incentives and discounts on our already low health insurance premiums.
• Competitive wages.
• Paid time off. This position includes a generous Personal Time Off (PTO) leave program, as well as paid holidays.

City of Tacoma Commitment to Diversity, Equity, and Inclusion
Tacoma’s diversity is its greatest asset. Tacoma embraces its multi-cultural and multi-ethnic character. Communities of color and immigrant communities are fundamental to Tacoma’s vibrancy, entrepreneurial spirt, workforce, and long-term success. In Tacoma, equity and empowerment are top priorities, meaning that all Tacoma residents must have equitable opportunities to reach their full potential and share in the benefits of community progress. One of our goals is for the City of Tacoma workforce to reflect the community it serves. We actively work to eliminate racial and other disparities and welcome candidates with diverse backgrounds and/or multicultural skill sets and experiences. Our goal is for Tacoma to be an inclusive and equitable place to live, work and play.
The City of Tacoma is an Equal Opportunity Employer and values diversity in its workplace. Applicants are considered for positions without regard to race, color, religion, sex, national origin, ancestry, age, marital status, veteran status, disability, sexual orientation, gender identity, or any other basis prohibited by federal state, and local laws.
Qualifications
Minimum Education*
Bachelor's degree in public relations, communications, marketing or directly related field
Minimum Experience*
5 years of journalism, public information, community engagement/outreach and/or marketing experience including 1 year prior at senior, lead and/or supervisory level. Public sector experience, preferred.
Licensing, Certifications And Other Requirements
None
Washington State Driver's License

• Equivalency: 1 year of experience = 1 year of education

Selection Process & Supplemental Information
All interested individuals should apply online and attach a resume and cover letter that includes major responsibilities and accomplishments related to the position.
Appointment is subject to successfully passing a background check.
Communication From The City Of Tacoma
We primarily communicate via email during the application process. Emails from cityoftacoma.org and/or governmentjobs.com must be placed on your safe domain list to ensure that you receive notifications in a timely manner. As a precaution, you may also want to check your junk email folders.
In order for your application materials to be considered, all information must be submitted by the closing date and time listed on this job announcement.
For assistance with the NEOGOV application process, questions regarding this job announcement, or if you are experiencing complications while applying, please contact the Human Resources office at (253) 591.5400 by 4:00 pm of the closing date of the job announcement. This will allow us to assist you before the job announcement closes.
The City of Tacoma provides excellent medical, dental and vision plans for the whole family; paid holidays and paid leave; participation in the Tacoma Public Employees' Retirement System (alternate plan for Police/Fire); continuing education and advancement opportunities and a growing variety of City-sponsored health and wellness opportunities and incentives.
Medical Coverage: For eligible employees and their families, including domestic partners and dependent children age 26 or younger.
Dental Coverage: For eligible employees and their families, including domestic partners and dependent children age 26 or younger.
Vision Coverage: For eligible employees and their eligible dependents.
Paid Leave: City employees are entitled to received paid holidays, sick/vacation leave or personal time off (PTO), depending upon union affiliation and appointment type.
Insurance Plans: Employees are covered by a long-term disability plan. Short-term and expanded long-term disability insurance plans are also available to employees. The State Industrial Insurance Act also covers employees.
Deferred Compensation: Income can be set aside on a pretax basis and invested for supplementation of normal retirement income.
Retirement: All employees of the City, except members of the Police and Fire services, Tacoma Rail and certain project employees, are included in the Tacoma Employees' Retirement System. Information on the Tacoma Employees' Retirement System can be found at www.cityoftacoma.org or by calling (253) 502-8200.
Other Employment Information
Direct Deposit: Employees are paid on a bi-weekly schedule by direct deposit.
Salary Increases: Based on satisfactory job performance, the City provides for a regular progression of salary increases for most classifications according to the salary schedule.
Union Affiliation: Many job classifications are covered by union security provisions which require union membership, dues, or payment of equivalent service fees.
Note: The provisions of this job announcement do not constitute an expressed or implied contract. Any provision contained herein may be modified and/or revoked without notice.
01
Responses to supplemental questions must be original content created by the applicant using their own words. The use of online tools or resources to create responses, such as Artificial Intelligence (ChatGPT, etc.), Google, Bing, etc., or plagiarism in any form, is considered cheating and falsification of the application. I understand that any form of cheating or falsification will disqualify my application for further consideration.

• No
• Yes

02
Which best describes your highest level of education?

• Master's degree
• High school or GED
• Bachelor's degree
• None of the above
• Some College
• Associate's degree
• PhD or other

03
How many years of experience in journalism, public information, community engagement/outreach and/or marketing?

• Eight to ten years
• Six to seven years
• Two to four years
• Less than two years
• Ten or more years
• Four to six years
• Seven to eight years

04
How many years of experience in at senior, lead and/or supervisory level?

• Seven to eight years
• Two to four years
• Eight to ten years
• Less than two years
• Six to seven years
• Four to six years
• Ten or more years

05
Please describe how you manage your work time while on deadline. When you may not make a deadline, how do you handle the situation? Are you able to manage multiple deadlines at once? If so, how?
06
This job requires extreme organizational skills and multi-tasking. Please describe when you were in a similar work situation, and how you responded?
07
Please tell us how you learned about this job opening.

• Online job board posting
• Asian Job Network
• Veteran Job Network
• Indeed
• Disability Job Network
• Job Interest Card notification
• Latino Job Network
• LGBT Job Network
• LinkedIn
• African American Job Network
• Outreach Event
• Professional organization
• Retirement Job Network
• City of Tacoma employee
• Military organization
• Instagram
• Government Jobs
• National Diversity Network
• Other
• Facebook
• Careers in Government
• Word of mouth

08
Please provide specific information regarding how you learned about this job opening. Thank you, your feedback will be used to evaluate our success reaching the public and refine our methods for future job postings.
Required Question
Agency
City of Tacoma
Address
Human Resources Department 747 Market Street Tacoma, Washington, 98402-3764
Phone
253-591-5400
Website
http://www.cityoftacoma.org
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