Associate Director Of Crm - Luxury Consumer Goods

Job Title: Associate Director of CRM

Location: Hybrid | on-site 4x a week in Manhattan, NY

Position Type: Full-time

Salary: $140,000-$150,000 depending on experience.

A leading global luxury consumer brand based in NYC is looking to add an Associate Director of CRM and Lifecycle Marketing to their ever-growing team. If you are an innovative, creative, and data-driven digital marketer that pays extra attention to details then this is an opportunity that you DO NOT want to miss out on.

This global luxury consumer brand has created a unique, warm, and inspiring work environment that in turn encourages the highest-quality, amazing work from their team. This company has been revolutionizing the luxury goods space since it opened its doors and has been constantly growing and expanding too.

As the Associate Director of CRM, you will be responsible for the ideation, development, and implementation of different full-funnel marketing strategies to help grow the brand. In this role, you will also be tasked with creating and delivering a consistent message across a variety of channels while also interacting with C-Suite executives.

Role Responsibilities:

• Analyze and develop a strategy to optimize the company’s loyalty program
• Create, develop, and execute different strategies to help grow the brand
• Define consumer segmentation and content strategies in campaigns to maximize ROI
• Monitor KPI results for North America

The Ideal Director:

• Hands-on marketer; comfortable working within a CRM platform daily
• 10+ years of experience leading full-funnel marketing for a leading consumer brand with a strong e-commerce presence
• Strong relationship management and interpersonal skills
• Innovative and creative thinker that is able to persuade and drive stories
• Extensive digital analytics experience
• Complex problem-solver with keen attention to detail
• Able to think strategically but also execute with minimal production support
• Able to work on-site in Manhattan; this is not a remote role

At Monday Talent, we understand that not everyone has had the same opportunities to gain experience and develop their skills. We're committed to changing that. We partner with organizations that understand the importance of building diverse, equitable, and inclusive workplaces. If you are passionate about your work and eager to learn, we encourage you to apply even if you don't meet all the requirements listed in the job description.

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