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Assistant, Digital Marketing - Pop

Company

Warner Music Group

Address , Los Angeles, 90028, Ca
Employment type FULL_TIME
Salary $19.23 - $20.51 an hour
Expires 2023-07-15
Posted at 1 year ago
Job Description
:
At Warner Music Group, we’re a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all our diverse businesses:
  • Innovation and Insight: Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.
  • Empowered by People: Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.
  • Global Growth, Local Expertise: Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.
  • Music is Everything: Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.
We remain committed to Diversity, Equity, and Inclusion. We know it fosters a culture where you can truly belong, contribute, and grow. We encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
Job Title: Assistant, Digital Marketing – Pop
A little bit about our team:
The Digital team at Atlantic Records is a full-service, agency-like marketing team, dedicated to building artist careers through the intersection of music and technology. We are responsible for digital strategy and marketing for all artists on the roster, acting as artist partners in our 360 relationships, across music, touring, merch, and all other aspects of the artist career. Through creative marketing campaigns, we build online and mobile fan communities, with an eye towards evolving the way that fans listen to, participate in, and purchase music and related products. We create, market, distribute and optimize content, develop and implement CRM/fan acquisition strategies, and work with new, engaging digital platforms and startups.
Your role:
This role is perfect for someone who understands how to organize creatives. You will provide direct operational support to the Pop and Dance digital marketing team, helping make sure everything properly is in order for music and video releases. You will help streamline communication with all departments. You will help keep designers and marketers meet deadlines. You will help make sure that as things change everyone who needs to know is getting updates. You will make sure all digital content is uploaded and optimized correctly, and all online profiles are always updated. You will set up vendors and process invoices. You will organize, catalog, and distribute all release assets.
The ideal candidate is interested in the day-to-day operational facets of a music release AND new technology. They are highly organized with exceptional attention to detail. They have the ability to manage multiple tasks at once and effectively prioritize. They can anticipate needs and changes, then react efficiently with sound judgment. They are resourceful and can work autonomously, take initiative, and demonstrate excellent follow-through. They can work in fast paced environment with tight deadlines, while staying friendly, polite, and calm. They can communicate effectively and with confidence. They have excellent computer and phone skills, and are adept at quickly learning new processes and technologies. They live on social media, lifestyle blogs, and discover new music in interesting ways.
If you love new challenges and have a deep knowledge and understanding of the pop space and culture - this could be the gig for you.
Here you’ll get to:
  • Set up social media accounts and repurpose optimized content across platforms
  • Assist in the creation of all digital marketing materials for internal and external teams (editorial & social calendars, timelines and presentations)
  • Provide direct operational support to the digital marketing team in all areas of a music or video release
  • Manage the digital marketing team calendars and assist in setting up meetings, conference calls
  • Traffic assets and creative to help launch advertising and content distribution campaigns with various platforms
  • Coordinate with internal teams and 3rd party designers / developers to produce all assets for a digital release - links, banners, social skins, landing pages, CRM blasts, artist websites, apps, interactive games and experiences
  • Analyze campaign & streaming data and create weekly marketing summaries and reports
  • Attend and contribute to all related company meetings in connection with assigned projects, and provide the team with timely feedback and follow-up regarding any action items
  • Attend company meetings in connection with assigned projects, take thoughtful and thorough notes, and provide the team with timely feedback and follow-up regarding any action items
  • Help with content distribution campaigns
About you:
  • You can multitask and prioritize multiple deadlines and urgent tasks
  • You have a passion for music and tech - we know you’re at you’re best when you’re doing what you love
  • You are a self-starter
  • You have AMAZING organizational abilities
  • You have a BS or BA in Marketing, Communications, or similar
  • You are excellent at listening, interpreting, and communicating
  • You are curious and ask questions
  • You are creative
  • You are detail-oriented
  • You are willing to learn a little bit of everything, and open to take on anything
We’d love it if you also had:
  • BS or BA in Marketing, Communications, or similar
  • Experience and knowledge of streaming platforms
  • Working knowledge of interactive technologies and communication tools including email, social media, and viral marketing techniques (TikTok, Facebook, Twitter, Instagram, YouTube, SoundCloud, Snapchat, Discord etc.)
  • Some experience with Photoshop, basic HTML, social media publishing tools and video editing
About us:
As the home to Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalogue of more than one million copyrights worldwide. Redefining what it means to be a music company in the 21st century, our consumer brands include trend-setters like UPROXX, Songkick, HipHopDX, and EMP. We’re the home to WMX – the next generation services division that connects artists with fans and amplifies brands in creative, immersive, and engaging ways – and Alternative Distribution Alliance (ADA) – the ground-breaking global distribution company for independent artists and labels.
Together, we are Warner Music Group: Music With Vision & Voice.

Love this job and want to apply?
Click the “Apply” link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
Don’t be discouraged if you don’t hear from us right away. We’re taking our time to review all resumes, and to find the best people for WMG.
Thanks for your interest in working for WMG. We love it here, and think you will, too.
#LI-Hybrid
Salary Range
$19.23 to $20.51 Hourly
Salary Ranges are included for all NY, California job postings and 100% remote roles where talent can be located. The actual base pay is dependent upon many factors, such as work experience and business needs. The pay range is subject to change at any time dependent on a variety of internal and external factors.
WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religious creed, color, age, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, marital status, medical condition as defined by state law (genetic characteristics or cancer), physical or mental disability, military service or veteran status, pregnancy, childbirth and related medical conditions, genetic information or any other characteristic protected by applicable federal, state or local law.
Copyright © 2023 Warner Music Inc.