2024 Full Time: Marketing Associate Manager - Mba

Overview

PepsiCo is a playground for curious people. We invite thinkers, doers, and changemakers to champion innovation, take calculated risks, and challenge the status quo. From executives to leaders on the frontline, we’re excited about the future. We take chances. Together, we dare to make the world a better place.

Our associates are the magic ingredient. Each of them plays an integral role in helping create deep connections between people and our products. Think about your last group celebration: Chances are, one of our iconic brands was by your side. At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day.

A career at PepsiCo means working in a culture where everyone’s invited. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity learn, develop, and grow our unique skill sets at work. Our supportive teams can fuel your professional goals to make a global impact.

Join us. Dare for Better.

Functional Description:

Opportunities for Associate Marketing Managers exist across various business sectors and a diverse range of teams, including Brand Management, Innovation, Shopper Marketing, eCommerce, and Insights. Each experience sheds light on different consumer needs, promotional levers, and even joint venture business models! From the start of their career at PepsiCo, Associate Marketing Managers have opportunities to own and lead high-impact marketing initiatives and collaborate cross-functionally to drive business results. Employees are given opportunities to develop and demonstrate functional excellence, leadership capability, knowledge of the business, and gain critical experiences

Responsibilities

What you can expect:

At PepsiCo you can think like an entrepreneur, but with the global reach and resources to support you. As a Marketing Associate Manager, you will be given significant responsibility to create high impact marketing recommendations that enable PepsiCo to achieve short- and long-term strategic business objectives. You will develop and demonstrate functional ownership, strategic leadership capability, and business acumen. The role also provides exposure to best-in-class brands, campaigns, and marketers by means of professional development initiatives and mentorship.

Responsibilities may include:

• Leading consumer promotions, events, and marketing programs.
• Working closely with sales to develop and communicate portfolio plans to the sales organization.
• Drawing insights from consumers and being their voice in product, packaging, or communication development.
• Leading operationalization of annual brand operating plans.
• Evaluating return on investment of different marketing campaigns.
• Developing strategies for new innovation launches and concept development.
• Developing and executing social and digital campaigns.
• Partnering with agencies in the creation of brand positioning and communication strategies.
• Leveraging data and insights to identify and understand drivers of the business.
• Leading cross-functional teams to execute projects to successful completion across teams.

Qualifications

What we’re looking for:

PepsiCo looks for creative, results-oriented people who thrive in a fast-paced, innovative marketing environment and demonstrate leadership capability.  Our marketing professionals must possess a highly quantitative skill set with strong ability to analyze data and to develop thought provoking strategic analysis and recommendations. At PepsiCo we look for risk takers who can identify consumer-based opportunities, bring them to market quickly and positively impact profitability.  Our marketers are team players, comfortable with ambiguity, and committed to results.  To succeed within the large, highly cross functional environment, marketers must possess strong communication and influencing skills. The position is highly collaborative across brands, customers, and regions, and necessitates a person with strong interpersonal skills. Ultimately, PepsiCo is looking for high energy people who will be passionate about marketing, building our business, and have a desire to take on significant accountability. Diversity of thought and background are welcomed.

Minimum Qualifications - Each candidate is expected to:

• This position is limited to persons with indefinite right to work in the United States.
• Interest in working in one of the following locations.
• Minimum 2 years of relevant work experience.
• Include GPA (unless your school has a non-disclosure policy) and first location preference on your submitted resume.
• Plano, Texas
• Must possess completed MBA degree as of to full time start date.
• Purchase, New York
• Chicago, Illinois

Preferred Candidate Experience and Characteristics:

• Unique experiences that demonstrate creative instinct, passion for marketing and deep consumer empathy.
• Strong communication, presentation and story-telling abilities with an understanding of and ability to influence stakeholders.
• Advanced analytical skills and ability to solve highly strategic and difficult business problems.
• Passion for consumer brands.
• Demonstrated leadership through past work experience and extra-curricular involvement.
• Intellectual curiosity.
• Ability to drive and implement ideas and results in a dynamic and ambiguous environment.
• Familiarity with emerging digital platforms.
• Experience in marketing, advertising, promotions, digital, media, and/or design

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status.

PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity

If you'd like more information about your EEO rights as an applicant under the law, please download the available EEO is the Law & EEO is the Law Supplement documents. View PepsiCo EEO Policy.

Please view our Pay Transparency Statement