Anthropologie Group Digital Marketing- Paid Social Coordinator
By Anthropologie At Philadelphia, PA, United States
High degree of project management skill and strong work ethic
1-2 years’ experience in paid social performance marketing
Experience drawing conclusions from campaign results and crafting presentations to exhibit performance trends
Experience analyzing channel results and laddering channel insights up to business goals
Execute full-cycle programs of direct response paid social campaigns across Facebook, Instagram, Pinterest and TikTok.
Take direction from marketing & creative briefs into execution & mid-campaign optimizations to hindsight reporting & analysis
Anthropologie: Digital Marketing Intern - Paid Social
By URBN (Urban Outfitters, Anthropologie Group, Free People & Nuuly) At Philadelphia, PA, United States
Develop analytical skills to provide data-driven recommendations that improve campaign results and improve current marketing and business practices
Strong analytical and creative skills
Basic knowledge of digital marketing
Strong written and oral communication skills
Strong relationship building skills and ability to work cross functionally
Build paid social campaigns across Facebook/Instagram, Pinterest and other emerging social platforms & update as needed

Are you a Paid Social Marketing Manager looking to take your career to the next level? We are looking for a creative and experienced Paid Social Marketing Manager to join our team and help us reach our ambitious goals. You will be responsible for developing and executing effective paid social campaigns that drive brand awareness and engagement. If you have a passion for digital marketing and a knack for creating innovative campaigns, this is the perfect opportunity for you!

Overview A Paid Social Marketing Manager is responsible for developing and executing paid social media campaigns to drive customer acquisition, engagement, and retention. This role requires a deep understanding of the social media landscape, including the latest trends and best practices, and the ability to develop and execute effective campaigns across multiple platforms. Detailed Job Description The Paid Social Marketing Manager is responsible for developing and executing paid social media campaigns to drive customer acquisition, engagement, and retention. This includes researching and analyzing the latest trends and best practices, developing creative campaigns, and managing budgets and campaigns across multiple platforms. The Paid Social Marketing Manager will also be responsible for monitoring and optimizing campaigns to ensure they are meeting objectives and delivering results. Job Skills Required
• Knowledge of the social media landscape, including the latest trends and best practices
• Ability to develop and execute effective campaigns across multiple platforms
• Experience with budgeting and managing campaigns
• Analytical skills to monitor and optimize campaigns
• Excellent communication and interpersonal skills
• Ability to work independently and collaboratively
Job Qualifications
• Bachelor’s degree in marketing, communications, or related field
• 3+ years of experience in paid social media marketing
• Proficiency in social media platforms, including Facebook, Twitter, Instagram, and LinkedIn
• Knowledge of analytics and reporting tools
Job Knowledge
• Knowledge of the social media landscape, including the latest trends and best practices
• Understanding of the principles of paid social media campaigns
• Knowledge of analytics and reporting tools
• Understanding of budgeting and campaign management
Job Experience
• 3+ years of experience in paid social media marketing
• Experience with budgeting and managing campaigns
• Experience with analytics and reporting tools
Job Responsibilities
• Develop and execute paid social media campaigns to drive customer acquisition, engagement, and retention
• Research and analyze the latest trends and best practices
• Develop creative campaigns across multiple platforms
• Monitor and optimize campaigns to ensure they are meeting objectives and delivering results
• Manage budgets and campaigns
• Report on campaign performance and provide insights and recommendations