Director Of Product And Trade Marketing Jobs in Texas

Excellent people and management skills to interact with executives, cross-functional teams, and agencies/vendors

10+ years of Product Marketing experience, with demonstrated growth in scope; 3+ years as a people manager

Product Marketing experience in B2B, SaaS, and/or Cannabis

Experience building marketing messaging and programs for Marketplaces, Advertising Platforms, and/or Financial Services

Technical proficiency and/or general knowledge of martech tools such as JIRA, Asana, AppCues, HubSpot, Segment, etc.

Data fluency, and hands-on knowledge of analytics tools (ex. Salesforce, Tableau)

Minimum 5 years of product marketing experience with B2B enterprise technology or SaaS industry

Hands on experience with building out positioning statements, buyer personas and competitive intelligence

Collaborate consistently with product, sales and demand generation teams to be in complete sync

Take the lead on our internal and external new product launches which highlight features, and solutions

Can build trust and consultative relationships with external stakeholders

Highly organized and able to carefully prioritize activities

Strong project management skills to manage multiple projects simultaneously and meet deadlines

Collaborate with Product Management to ensure that ZENfra's features and functionality align with customer needs

Manage a team of marketing professionals to deliver on marketing objectives

Develop and manage marketing campaigns and programs, including content marketing, account-based marketing, and digital marketing initiatives

Ensure compliance with legal and regulatory requirements related to marketing activities

At least 8-10 years of experience in B2B marketing, preferably in the software or data analytics industry

At least 7+ years of Product Marketing experience

Prior B2B marketing experience – required

Prior software, SaaS or IT experience - required

Excellent written and verbal communication skills

Compensation depends on experience but is up to 220K on base.

Spearhead the creation of a new Product Marketing department

10+ years of Product Marketing experience

Excellent written, presentation, and verbal communication skills, including the ability to communicate sophisticated concepts clearly and simply

Messaging and Product Positioning – Define product positioning, and differentiated messaging and validate through research and in-market testing

Pricing and packaging – Develop and shepherd pricing tenets and lineup strategy to meet customer needs and business objectives

Cross-functional leadership - Build strong relationships with product, marketing, and operation leaders across GoDaddy to drive product launches and cross-functional initiatives

Proven track record of developing effective, customer-backed product messaging, positioning, pricing, and packaging