Director Of Performance Marketing
By Dow Janes At Austin, TX, United States
Manage and Optimize our Front End Sales Webinar Conversion Funnel
You are a strong people and agency manager who can keep your direct reports on track to hit KPIs.
You’re experienced with setting up multichannel, multitouch attribution systems
You’re a doer and a manager.
You’ve managed multiple media buying agencies at once and know how to lead them to get results.
You have a deep understanding of direct response marketing funnels (with a strong preference for experience with automated webinar sales funnels).

Are you a creative and ambitious marketer looking to make an impact? We are looking for a Director of Performance and App Marketing to join our team and help drive our mobile app growth. You will be responsible for developing and executing effective strategies to increase user acquisition, engagement, and monetization. If you have a passion for mobile marketing and a track record of success, we want to hear from you!

Overview:

The Director of Performance and App Marketing is responsible for driving user acquisition, engagement, and retention for mobile applications. This role will develop and execute strategies to increase user acquisition, engagement, and retention, as well as optimize user experience and monetization.

Detailed Job Description:

The Director of Performance and App Marketing will be responsible for developing and executing strategies to increase user acquisition, engagement, and retention for mobile applications. This role will work closely with product, engineering, and design teams to ensure that the user experience is optimized for maximum engagement and monetization. The Director will also be responsible for developing and executing campaigns to drive user acquisition, engagement, and retention, as well as analyzing user data to identify trends and opportunities for improvement.

What is Director Of Performance And App Marketing Job Skills Required?

• Strong understanding of mobile app marketing and user acquisition strategies
• Experience with mobile app analytics and user segmentation
• Ability to develop and execute campaigns to drive user acquisition, engagement, and retention
• Excellent communication and organizational skills
• Ability to analyze user data and identify trends and opportunities for improvement
• Knowledge of mobile app monetization strategies

What is Director Of Performance And App Marketing Job Qualifications?

• Bachelor’s degree in marketing, business, or a related field
• 5+ years of experience in mobile app marketing and user acquisition
• Proven track record of successful mobile app campaigns
• Knowledge of mobile app analytics and user segmentation
• Experience with mobile app monetization strategies

What is Director Of Performance And App Marketing Job Knowledge?

• Knowledge of mobile app marketing and user acquisition strategies
• Knowledge of mobile app analytics and user segmentation
• Knowledge of mobile app monetization strategies
• Knowledge of user experience optimization

What is Director Of Performance And App Marketing Job Experience?

• 5+ years of experience in mobile app marketing and user acquisition
• Proven track record of successful mobile app campaigns

What is Director Of Performance And App Marketing Job Responsibilities?

• Develop and execute strategies to increase user acquisition, engagement, and retention
• Optimize user experience and monetization
• Develop and execute campaigns to drive user acquisition, engagement, and retention
• Analyze user data to identify trends and opportunities for improvement
• Monitor and report on performance of campaigns and user engagement metrics