Digital Marketing Specialist, Dynamic Social & Display
By Etsy At Brooklyn, NY, United States
Expertise with data integrations (pixel/S2S), privacy compliance, International strategy, app and video experience are of additional benefit
Lead external agencies and technologies effectively; amplifying service/offerings and recognizing needs for strategic guidance/gaps in internal resources
In-house experience a plus, where you have learned to be resourceful by building positive relationships across the company
Supports Etsy’s global growth marketing program towards ambitious performance goals around return on lifetime value and habitual buyer creation
Deliver reporting, insights, and forecasts that accurately and appropriately measures channel performance on a daily through annual basis
Partner with marketing team members to develop strategies across channels, such as holiday campaigns

Are you looking for an exciting opportunity to use your digital and social media marketing skills to help grow a business? We are looking for a Digital and Social Media Marketing Specialist to join our team and help us reach our goals. You will be responsible for creating and executing effective digital and social media campaigns, developing content, and managing our online presence. If you have a passion for digital and social media marketing, we want to hear from you!

Overview Digital and Social Media Marketing Specialists are responsible for developing and executing digital and social media marketing strategies to promote a company’s products and services. They create content, manage campaigns, analyze data, and optimize campaigns to ensure maximum reach and engagement. Detailed Job Description Digital and Social Media Marketing Specialists are responsible for developing and executing digital and social media marketing strategies to promote a company’s products and services. They create content, manage campaigns, analyze data, and optimize campaigns to ensure maximum reach and engagement. They must stay up-to-date on the latest trends and technologies in digital and social media marketing, and be able to effectively communicate with stakeholders. Job Skills Required
• Knowledge of digital and social media marketing strategies and tactics
• Ability to create content for digital and social media platforms
• Knowledge of SEO and SEM
• Ability to analyze data and optimize campaigns
• Excellent communication and interpersonal skills
• Ability to work independently and as part of a team
• Knowledge of web design and development
Job Qualifications
• Bachelor’s degree in marketing, communications, or related field
• At least two years of experience in digital and social media marketing
• Proficiency in Microsoft Office Suite
• Knowledge of Adobe Creative Suite
Job Knowledge
• Knowledge of digital and social media marketing strategies and tactics
• Knowledge of SEO and SEM
• Knowledge of web design and development
Job Experience
• At least two years of experience in digital and social media marketing
Job Responsibilities
• Develop and execute digital and social media marketing strategies
• Create content for digital and social media platforms
• Analyze data and optimize campaigns
• Monitor trends and technologies in digital and social media marketing
• Communicate with stakeholders
• Manage campaigns and budgets