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Vp, Media Jobs

Company

Evoke

Address Philadelphia, PA, United States
Employment type FULL_TIME
Salary
Category Advertising Services
Expires 2023-09-22
Posted at 9 months ago
Job Description
Evoke is a marketing and advertising agency servicing the healthcare industry. We partner with leading pharmaceutical, biotech, and medical device clients – consistently delivering unparalleled levels of strategic service, creative and technological innovation that build richer and more effective interactions between our clients and their customers


Your role as VP, Media:


Lead key media accounts with all aspects of day to day operations. Specific focus on digital media and live buying platforms.


Major Tasks, Responsibilities and Key Accountabilities:


  • Develop media knowledge base in preparation for media responsibilities
  • Assist with tracking media expenditures to ensure agency and client budget compliance
  • Update daily pacing and performance documents
  • Lead media strategy, planning and buying in all aspects of day to day responsibilities for paid media specifically for a set number of clients
  • Keep abreast of platform (Facebook, Google AdWords, Twitter, Instagram, etc) update and the application to client projects
  • Participate in brainstorming sessions
  • Analyze data to support daily optimization recommendations
  • Prepare budget tracking documents and optimization information for the media team
  • Attend internal and external publisher meetings and presentations


Qualifications


Nature and Scope:


Work closely with the assigned Media team in developing and maintaining media plans. In addition, assist in departmental functions as needed.


Education Required:


Bachelor’s degree


Years of Relevant Experience:


8+ years of experience in a media; pharmaceutical/healthcare industry experience required


Knowledge, Skills, Abilities & Competencies:


  • Ability to write clearly and concisely
  • Ability to communicate and interact professionally
  • Detail orientated, organized, multi-tasker who can work in a fast-paced advertising environment
  • Demonstrate proactive ability to help other group members outside of immediate team
  • Competency in mathematical concepts
  • Ability to work as part of a team and adapt to a fast-paced environment


The base salary range represents the low and high end of the salary range for this position. This range may differ based on your experience and skill set, geographic location, and cost of living considerations. We consider compensation more than just a base salary – that’s why we also offer an exceptional range of flexible benefits, personal support and tailored learning and development opportunities all designed to help you realize your full potential both in life and at work.


Compensation


$170,000—$180,000 USD


Don't meet every job requirement? That's okay! Our company is dedicated to building a diverse, inclusive, and authentic workplace. If you're excited about this role, but your experience doesn't perfectly fit every qualification, we encourage you to apply anyway. You may be just the right person for this role or others.