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The North Face: Coordinator, Retail Brand (Americas)

Company

The North Face
Address , Denver, 80206
Employment type FULL_TIME
Salary $58,752 - $88,128 a year
Expires 2023-12-09
Posted at 9 months ago
Job Description
As a member of the Americas Retail Brand Marketing Team, the primary responsibility of the Retail Brand Coordinator is to support creating efficiency in the marketing strategies and creative retail direction for the consumer journey at The North Face stores. Reporting to the Retail Brand Manager, the individual who will succeed in this role has a passion for creativity, is a self-starter, strong communicator, highly organized, and effective at working cross-functionally.
Join The North Face Family
The North Face was built on a love for the outdoors and the desire to enable all types of exploration, for all people, from their backyards to the Himalayas. Over the last 50 years we've lived by our “true north,” the belief that exploration has the power to change us, to challenge us and to help us see the world from new perspectives.
To help ignite a global movement of outdoor exploration, love for the natural world and an unwavering commitment to protect it, we welcome and encourage new participants to the outdoors. We extend our reach through support of non-profit organizations, establishing programs that connect participants with close-to-home recreation opportunities, and creating a connection with young leaders, inspiring them to explore and conserve. As we enter our sixth decade, we pledge to:
  • Empower exploration and the thrill of the unknown for as many people as possible.
  • Protect the places where we live, play, and operate.
  • Evolve the way we make our products by improving our environmental performance and social responsibility in the supply chain.
Retail Brand Coordinator
How You Will Make a Difference
What you will do:
  • Seasonal Sign Pack –Support the creation of the seasonal sign pack in partnership with your leader by extracting signage needs from seasonal or evergreen approach strategy, creating and managing project Smartsheet with marketing needs and nuances, ensuring project deadlines are met by creative partners, and guiding proofing process through approval with cross functional partners.
  • New Store Openings and Special Projects- serve as the key partner by creating NSO needs lists, working with internal partners and external agencies to ensure accurate list of assets are communicated to appropriate teams in a timely manner. You will be working with teams such retail operations, construction teams, app team, email, and paid media as the marketing point of contact for communications.
  • Own Campaign Recaps and Assessments – Assemble recap of each campaign that outlines execution photos, wins/opportunities, and product sales information. Communicate deck to internal RB/VM leadership teams.
  • Evolve and Maintain Marketing Best Practices Directives – Create and evolve evergreen documents pertaining to marketing best practices within the window and interior spaces, partner with VM team on document evolution related to seasonal strategy.
  • Manage Project Logistics – Support the management and maintenance of store distribution lists, be the expert on store-specific nuances, coordinate and communicate logistics and install details with agency, corporate, and in-store partners, determine and communicate shipping process from tracking to troubleshooting.
  • Brand Point of Contact for Mall Groups- in partnership with store operations to support marketing needs at our mall partners to provide assets for emails, digital screens and other marketing opportunities in respective malls.
  • Assist With Seasonal Setups – Play an active role in the creative ideation process and workshopping for tools such as the Global Styling Guides, Visual Guidebooks, Mock Store exercises, and other relevant projects.
Act as a Key Partner –Support partnership with cross functional teams for new store openings and special projects or events where we identify marketing opportunities.
What Success Looks Like:
  • Ability to work in a cross functional environment and process feedback in a positive and solution-oriented way.
  • Passion for improving processes and outputs for the team with an eagerness to learn.
  • Creative abilities balanced with an operational mindset.
  • Strong communication skills across multiple levels within the organization. Ability to articulate and direct in a concise written manner.
  • Ability to thrive in a fast-paced environment, embracing flexibility and persistence as key operational qualities. Ability to self-start and fill in the gaps is a must.
Free to Be, Inclusion & Diversity
As a purpose-led, performance driven company, we strive to foster a culture of belonging based on respect, connection, openness, and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
Skills for Success
  • Understanding of holistic retail business concepts in buying, marketing and consumer experience. Knowledge of how the ecosystem works and the team’s role within.
  • Advanced software proficiency with Adobe Creative Suite (especially InDesign and Photoshop) and Microsoft Office tools. SketchUp skills are a plus.
  • Experience in executing visual merchandising initiatives, including window displays, mannequin styling, and campaign installations within the retail store environment.
  • Experience building out documents and templates as frame for strategic work and project execution.
Educational position requirements: A formal education and subsequent undergraduate/graduate degrees are nice to have, but we are most interested in your total experience and professional achievements.
VF Guiding Principles: Live with Integrity, Act Courageously, Be Curious, Act with Empathy, and Persevere.
What’s In It for You
We’re in the business of unleashing human potential, driven by the ideas, energy and commitment of our people. That’s why we offer comprehensive benefits that encourage mental, physical and financial well-being for all VF associates. When it comes to benefits, we’re the total package. Go to MyVFBenefits.com and click on “Looking to Join VF?” to learn more.
Our Parent Company, VF Corporation
VF is one of the world’s largest apparel, footwear and accessories companies connecting people to the lifestyles, activities and experiences they cherish through our family of iconic outdoor, active and workwear brands. At the heart of our journey lies our company-wide purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. It’s a commitment shared by our global associates across all brands. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com.
We just have one question. Are you in?
Pay Range:
$58,752.00 USD - $88,128.00 USD annually
Incentive Potential:
This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation:
You can review a general overview of each benefit program offered, including this year's medical plan rates on
www.MyVFbenefits.com
and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
Please note, our pay ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
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