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Company | Known |
Address | New York, NY, United States |
Employment type | FULL_TIME |
Salary | |
Category | Advertising Services |
Expires | 2023-07-24 |
Posted at | 10 months ago |
WE HAVE CREATED A WORLD WHERE ART AND SCIENCE ARE BEST FRIENDS
- Independently build and sometimes present campaign-related analyses and results. These analyses can include everything from keyword bids to longer term trends, experiment results, and landing page deep dives.
- Validate data analyses by reviewing and performing audits of our data in reporting or creating new analyses that better serve our clients or improve our efficiency
- Ideate on new analytical methodologies for optimizing our campaigns
- Operate existing software infrastructure to traffic, evaluate performance, and analyze media
- Develop new approaches (algorithms, models, and automation) to optimize KPIs and improve Known IP
- Derive and implement optimizations and new campaign strategies, such as new bid strategies, ad copy A/B tests, and keyword research / ideation to improve performance
- Day-to-day monitoring, management, analytics, optimization, and development of assigned campaigns
- A BS/BA degree from an accredited college or university. STEM degrees are preferred.
- 1+ years of professional experience working with Google Search
- Can exhibit technical leadership and critical thinking by reviewing and identifying errors
- 2+ years professional experience in analytics, advertising, ad tech, or media
- Understanding of the fundamentals of search engine marketing
- Attention to detail
- Knowledge of and in-platform experience with Google Ads and Paid Search
- Proven ability to work independently and efficiently
- Excellent verbal and written communication
- Strong math and statistics foundational knowledge
- Some experience presenting work and the desire to develop this area
- Experience with data visualization tools such as Looker or Tableau is a plus
- High proficiency with Excel
- Aptitude for deeply interpreting data/analytics
- Time management
- Detail-oriented with a desire for managing the quality & accuracy of analytics, including checking your own and others’ work
- Self motivated and exhibits initiative
- A desire to work on challenging problems that require flexibility in approach -- everything from on-the-fly analytics to statistics, big data, machine learning, and mathematical algorithms (but not alone!)
- Willing & able to learn quickly
- Abundant intellectual curiosity and integrity
- Ability to think strategically, analytically, and proactively about diverse business problems
- Collaborative attitude
- Generous medical plan
- Annual bonuses
- Paid parental leave
- Unlimited paid time off
- 401k with company matching and no vesting period
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