Social Media Specialist Jobs

OneCoast is an omnichannel wholesale sales and marketing company exclusively representing a limited number of leading vendors nationwide. OneCoast is committed to provide quality wholesale gift, garden, home, and fragrance products and to support independent retailers through our Territory Managers, marketing, e-commerce, and at our award-winning showrooms at the wholesale gift markets. With guidance from our core values, we believe in being passionate, progressive, and courageous. Those traits enhance our business model, services, and relationships. At OneCoast, doing business the right way is doing it with honesty, transparency, ownership, accountability, collaboration, integration, and fiscal responsibility.

OneCoast is seeking a creative-minded and enthusiastic Social Media Specialist. The ideal candidate will be a skilled, creative storyteller with a passion for social media who can create video content and write energizing nuanced social posts that build relationships with retailers and drives sales. This person has demonstrated experience building social engagement, a strong portfolio of creative writing, social media content, and short-form video editing skills—with a keen eye for trimming, transitions, hooks, and timing.

We'd love to talk to you if you are passionate about retail and small businesses and have experience growing B2B social media channels.

You will be asked to provide a social media portfolio/creative writing examples if your application is selected**

What You Will Do

• Write, edit, and review nuanced social posts that resonate with retailers and the retail industry
• Leverage social media channels to increase audience, generate leads, enhance engagement, and drive sales
• Develop visual content through graphic design, photography, and video
• Produce and edit compelling, dynamic, and creative video content for social media platforms like TikTok and Instagram Reels.
• Manage a creative, engaging editorial calendar that keeps our social presence bold, inclusive, relevant, and on-trend
• Execute digital strategies and campaigns to help us build, grow, and engage our audience
• Recommend changes that enhance the quality of content and achieve performance targets
• Work closely with our creative team to create fast, digestible visual content via mobile devices to promote brand awareness as well as products (TikTok, short-form videos, Reels, Stories, BTS)
• Regularly engage with existing social media audiences, influencers, and partners

What You Will Bring

• Savvy wordsmith who can write thumb-stopping creative copy and have experience distilling complex information into conversational, accessible messaging for independent retailers, small businesses, and the retail industry
• An associate or bachelor’s degree in marketing, advertising or similar area of study preferred or comparable experience
• Demonstrated results in creating compelling storytelling and social-first content
• Experience writing B2B social media content with independent retailers as a target audience is strongly preferred
• Shared appreciation for and commitment to the mission and work of OneCoast and Indie & Main
• 4 years of direct experience running social media accounts end-to-end
• Ability to identify trends that resonate with retailers
• Thrive with task and time management
• Deep understanding of social media best practices and tools
• Eager to roll up your sleeves and try new things to engage with our audience
• Ability to thrive in fast-paced, cross-functional environments and shift between the organization’s diverse subject areas seamlessly
• Experience building brands and a new audience on social platforms, with a strong eye for message, content, and stories
• Comfortability in front of the camera is a plus!
• Positive outlook

Why You’ll Love Working at OneCoast:

• Values work/life balance
• 401(k)
• Unlimited PTO
• Full coverage insurance plan options
• Allocated days for community service
• Remote-first environment

OneCoast is an Equal Opportunity Employer and makes employment decisions on the basis of merit. Company policy prohibits unlawful discrimination based on race, color, creed, religion, marital status, age, national origin or ancestry, physical or mental disability, sexual orientation, or any other consideration made unlawful by federal, state, or local laws.