Social Media Coordinator (Job Id 1543975)

One of the leaders in cutting-edge, tactical equipment manufacturing is currently looking for a Social Media Coordinator to develop and implement the social media strategy of the company to increase its online presence and improve its marketing and sales efforts. If you are a passionate and highly motivated Social Media Coordinator, read on to learn more about this opportunity!

The Company

• Seeking a creative and results-driven Social Media Coordinator to create and maintain a strong online presence for the company and implement online marketing strategies through social media accounts.
• The company has become a leading and high-performance tactical equipment manufacturer with unmatched, passionate brand loyalty from its elite customer base and is ready to embark on the adventure of achieving world-class brand status.

The Compensation

• $65,000 - $80,000 Annual Base Salary Range Commensurate with Experience

The Location

• Fully remote position

The Benefits

• Long-Term Career Growth Potential
• Paid Time Off Plan including 13 Days per Year & Seniority-Based Increases
• Highly Competitive Base Salary & Incentive Plan in Development
• 401(k) Plan (Company Match Plan in Development)
• Company-Sponsored Health Insurance Plan (Employees Covered at 100%)
• Dental & Vision Plans Available (Employee-Sponsored)

The Role

• Monitor competitors' and adjacent brands' content.
• Understand Key Performance Indicators (KPIs) and define them specifically for social media.
• Monitor all social media content and track campaign performance.
• Collaborate with designers or copywriters to provide attractive and informative campaigns.
• Manage company Facebook, Twitter, Instagram, YouTube, TikTok, and LinkedIn platforms.
• Attend all company events to collect content and live feeds.
• Track customer engagement and Search Engine Optimization (SEO) to optimize campaign content.
• Work with content creators to create content relevant to our customers.
• Engage with and respond to customers on social media.
• Confer with organizational members to accomplish projects as assigned.
• Establish relationships with networks of industry professionals and social media influencers.
• Utilize and stay current on social media technologies and marketing tools.

The Background Profile

• Minimum of 2 years experience in Marketing, Social Media Management, Communications or other related field
• Knowledgeable in Google Analytics, keyword research, and SEO techniques
• Proficient in Adobe Photoshop and editing tools
• Bachelor's Degree in relevant field (e.g. Business, Marketing, Communications) or equivalent work experience
• Familiarity with the firearms/hunting market
• Extensive familiarity with Microsoft Suite, QuickBooks, Monday.com, Meta, Google Ads, Google Analytics and Google search
• Well-versed in media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media

The Ideal Profile

• Conversion-driven with impeccable attention to detail
• Highly driven and results-oriented