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Senior Marketing Manager, Blockchain

Company

Kongregate

Address United States
Employment type FULL_TIME
Salary
Category Computer Games
Expires 2023-06-06
Posted at 1 year ago
Job Description
Kongregate brings fun to the world!
As a leading blockchain game developer and architect of gaming portal Kongregate.com, we are a community of creators driven to share our passion with the world. Our mobile games--Animation Throwdown, Bit Heroes, and surviv.io-- have been downloaded hundreds of millions of times!
Today we’re pouring our community-driven spirit into exploring the future of gaming and are diving headfirst into web3 technology. We’re fearlessly exploring what’s currently possible and what could be the future of the gaming industry. Our Blockchain team is moving a million miles a minute to lead the way into this exciting new world and we want you to join us!
Summary
As the Senior Marketing Manager you will be a key member of our marketing team, reporting to the Director of Marketing. You’ll have a direct hand in growing our player base on key titles through day-to-day campaign management.
Senior Marketing Manager, Blockchain Responsibilities
  • Reporting on results to key stakeholders within the company
  • Launching campaigns with external marketing channels including but not limited to major social media channels, web advertising platforms and small-scale targeted networks.
  • Collaborate with brand marketing team and community team to launch and manage organic marketing efforts
  • Retrieve and study marketing campaign data including CTR, CVR, CPI, retention targets, and ROAS to identify growth opportunities and prioritize campaign optimizations
  • Perform day to day campaign optimizations including adjusting bids, budgets, and creative as necessary
  • Develop and maintain a growth hacking strategy to build social channels and foster broader reach of PR efforts
You Have
  • Quantitative degree or equivalent experience (Marketing, Math, Economics, etc.).
  • 5+ Years in marketing, with a variety of competencies
  • Direct experience advertising on Facebook, Google, or video ad networks preferred.
  • Ability to work on multiple projects at a time, is self motivated, and works well in high stress environments
  • Excellent Excel skills, experience with SQL & Tableau are a plus
  • An understanding of media buying strategies and platforms (CPM, CPC, CPI, CPE)
  • Solid communication skills and willingness to learn new concepts and test, test, test!
  • Comfortable working with and analyzing large amounts of data and spending significant advertising budgets
Salary: $90,000-$130,000 DOE
Perks
  • Company wide events, game nights, happy hours and more (all of which are currently virtual)!
  • Comprehensive medical, dental, vision, life and long term disability insurance
  • Build awesome games with premier IP holders.
  • Ample vacation days, PTO, and Paid Family Leave
  • 401K Plan with Company Match
Kongregate is a remote first company! Our goal is to find and hire the best - no matter where you live.
All interviews will be conducted via phone and video calls.
Kongregate is an equal opportunity employer and we value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.